Samuel Dennigan

Samuel Dennigan is an entrepreneur and founder & CEO of Strong Roots, a certified B Corporation. With a decade of experience in the food industry, Dennigan specializes in retail, wholesale, food service, and logistics channels of food. He has worked with all major retailers and symbol groups and has insight into new product development aspects of food and the food business. Dennigan has developed small and international brands from concept and on an existing licensed basis. He has assisted in bidding and been part of multiple major tender successes with retailers, both from an operations management and product supply perspective.

As the founder & CEO of Strong Roots, Dennigan has established the brand in the UK and Ireland and produces innovative retail products for the European market. He has won awards for branded digital media production and has developed warehousing technology with software and hardware partners for both off-the-shelf and bespoke design scenarios.