Future of Fitness

Future of Fitness is a podcast hosted by Eric Malzone.

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Latest Episodes

Anthony Vennare - The Future of Fitt Insider

Anthony Vennare - The Future of Fitt Insider

In this conversation, Eric Malzone and Anthony discuss the recent rebranding of Fitt Insider, exploring its evolution from a newsletter to a comprehensive holding company. They delve into the importance of community, mental health, and the challenges facing the fitness industry, including the need for investment and authentic connections. Anthony shares his vision for the future of Fitt Insider, emphasizing the importance of holistic health and the role of media in shaping the industry. The discussion highlights the need for fresh ideas and new voices in fitness, as well as the potential for innovative gym models that foster community and support mental health.

 

 

LINKS >>

https://goteamup.com/

https://podcastcollective.io/ 

https://egym.com/int

Panel Discussion - AI in Fitness: Separating Signal from Noise with Industry Leaders

Panel Discussion - AI in Fitness: Separating Signal from Noise with Industry Leaders

In this episode, Eric Malzone moderates a powerhouse panel on how artificial intelligence is reshaping the fitness industry. Featuring insights from Taylor Nakamura (Fit19), Spencer Honeyman (Vi), and Florian Sauter (EGYM), this discussion dives deep into real-world AI applications, from retention strategies to personalized training and operational efficiency. Whether you're a multi-location gym operator or a solo fitness entrepreneur, you'll walk away with actionable AI insights to help you drive member retention, increase revenue, and improve your core offerings.

🔑 Key Takeaways:

  • 🤖 AI Beyond the Buzzwords: Understand the distinction between generative AI, predictive analytics, and machine learning—and how each is driving innovation in fitness.

  • 📊 Data-Driven Retention: Learn how top operators are using third-party behavior data and AI to predict churn, prioritize outreach, and boost member retention.

  • 💼 AI for Everyone: Discover how AI is leveling the playing field—empowering even small clubs with tools once exclusive to enterprise-level fitness brands.

  • 🧠 Precision Targeting: See how companies like Vi leverage data to personalize marketing and PT upsells based on real-world consumer behavior.

  • 🧼 Operational Gains: Hear how AI helps manage online reviews and identify service trends to enhance local club operations.

  • 🏋️ Product-Centric Innovation: Explore EGYM’s data-rich approach to improving member outcomes directly on the gym floor through AI-assisted onboarding and assessments.

  • 💡 Getting Started with AI: Advice for fitness operators feeling overwhelmed—how to identify high-impact areas (like retention) and test small-scale implementations before scaling.

 

LINKS >>

https://goteamup.com/

https://podcastcollective.io/ 

https://egym.com/int

 

Power Moves: Andy Peat & Jason Moore - Snap Fitness rolls out Spren’s AI coaches and body composition to 1,100 gyms worldwide

Power Moves: Andy Peat & Jason Moore - Snap Fitness rolls out Spren’s AI coaches and body composition to 1,100 gyms worldwide

Eric Malzone is joined by Andy, Pete and Jason Moore, CEO of SPREN, to discuss a groundbreaking partnership between Lyft Brands and SPREN. This collaboration aims to integrate advanced body composition analysis technology with gym experiences, coaching services, and on-demand content. Andy and Jason delve into how this innovative approach will enhance user engagement, retention, and overall fitness outcomes through a unique combination of smartphone-based body scanning, AI-driven coaching, and personalized nutrition plans. They emphasize the seamless blend of technology and personal trainers to provide 24/7 support, making fitness more accessible and effective for everyone.

 

https://podcastcollective.io/

 

Paul Byrne - Navigating MAHA: The Future of Fitness in American Healthcare

Paul Byrne - Navigating MAHA: The Future of Fitness in American Healthcare

In this episode, Eric welcomes back Paul Byrne to discuss the significant topics surrounding the 'Make America Healthy Again' (MAHA) movement, tariffs, and their impacts on the fitness industry. Paul shares his extensive background in the fitness business, notably with Precor and Harrison Company. The discussion delves into the health crisis in America, highlighting alarming statistics about chronic diseases and obesity. Paul outlines the roles and initiatives of key players in the MAHA movement, including RFK Jr., Marty Makary, and Jay Bhattacharya, and their goals to improve national health through science-based approaches. The conversation also touches on the potential opportunities and challenges for the fitness industry amid these new health agendas and the current economic landscape influenced by tariffs. The episode provides insights into possible future trends and the importance of education in promoting healthier lifestyles.

 

LINKS: https://goteamup.com/

https://podcastcollective.io/

https://egym.com/int

 

Rick Mayo - Strength First: Simplifying the Modern Fitness Prescription

Rick Mayo - Strength First: Simplifying the Modern Fitness Prescription

In this engaging conversation, Eric Malzone and Rick Mayo discuss the evolution of the fitness industry, focusing on the growth of Alloy, a successful fitness franchise. They explore the challenges and opportunities in the market, emphasizing the importance of returning to fundamental fitness principles. Rick shares insights on the modern fitness prescription, advocating for strength training as a foundation and the significance of understanding cardiovascular training. The discussion also highlights common misconceptions in fitness, particularly the 'garbage zone' of training, and offers practical strategies for achieving longevity and health. In this conversation, Eric Malzone and Rick Mayo discuss the evolving landscape of health and fitness, particularly focusing on the importance of tailored training for different age groups, the balance between competitive sports and general health, and the increasing awareness of health and wellness among consumers. They also explore the implications of new health policies and the role of GLP-1 medications in weight management and overall wellness. The discussion emphasizes the need for fitness professionals to adapt to these changes and prioritize the health of future generations. LINKS: https://goteamup.com/

https://podcastcollective.io/ 

Juliet Starrett & Alex Alimanestianu - Quarterly Reports: The Big Five, HUGE Industry Transactions, & Casey Means as Surgeon General

Juliet Starrett & Alex Alimanestianu - Quarterly Reports: The Big Five, HUGE Industry Transactions, & Casey Means as Surgeon General

In this conversation, Eric Malzone, Juliet Starrett, and Alex discuss recent transactions in the fitness industry, including Crunch and EoS, and analyze quarterly reports from major companies like Peloton, Planet Fitness, and Lifetime Fitness. They explore the challenges and strategies these companies face in a fluctuating economic environment, highlighting Peloton's struggle to grow despite cutting costs, Planet Fitness's impressive membership growth, and Lifetime's strong financial performance. The discussion also touches on the impact of AI in the fitness sector and the evolving landscape of gym memberships. In this conversation, Eric Malzone, Alex, and Juliet Starrett discuss the transformative impact of AI on personal health, the financial state of fitness companies, leadership changes, and the role of the Surgeon General in public health. They explore the intersection of individual health optimization and public health, emphasizing the need for educational initiatives in schools to combat obesity and promote healthier lifestyles. The discussion also highlights the success of Garmin in the fitness market and the overall optimism in the fitness industry despite challenges.

LINKS: https://goteamup.com/

https://podcastcollective.io/

https://egym.com/int

 

Dr. Bob Gabbay - The Future of GLP-1s

Dr. Bob Gabbay - The Future of GLP-1s

In this conversation, Dr. Bob Gabbay discusses the evolution and impact of GLP-1 medications on weight loss and fitness. He highlights the importance of integrating lifestyle changes with medication, the current state of GLP-1 treatments, and the role of fitness professionals in supporting patients. The discussion also touches on the future of healthcare, technological innovations, and the potential of exercise mimetics.

Takeaways
  • GLP-1 medications have been around for 20 years but have recently exploded in popularity.
  • The evolution of GLP-1 treatments has led to significant weight loss results, with newer medications achieving up to 22% weight loss.
  • Lifestyle changes remain crucial for individuals using GLP-1 medications, complementing their effects.
  • Statistics show that one in eight Americans have tried GLP-1 medications, but many stop within a year due to side effects or expectations.
  • Common side effects of GLP-1 medications include nausea and gastrointestinal issues, with muscle wasting being a significant concern.
  • Fitness professionals have a vital role in educating and supporting patients using GLP-1 medications.
  • Technological innovations, such as AI and digital health tools, are transforming healthcare and patient engagement.
  • The future of healthcare may see a greater integration of fitness professionals into the healthcare ecosystem.
  • Exercise mimetics are being explored as a way to stimulate muscle growth without traditional exercise.
  • By 2030, there is hope for improved access to GLP-1 medications and a shift in societal attitudes towards treating obesity as a disease.

LINKS: https://goteamup.com/

https://podcastcollective.io/

https://egym.com/int

 

Power Moves: Julian Barnes - BFS 2024 State of The Industry Report

Power Moves: Julian Barnes - BFS 2024 State of The Industry Report

In this episode, Eric Malzone welcomes Julian Barnes, co-founder and CEO of BFS Network, for an insightful discussion on the state of the boutique fitness industry. Drawing from BFS's latest annual report, Julian shares data-driven strategies that gym owners can use to improve profitability, streamline operations, and build sustainable businesses. The conversation covers everything from fundamental KPIs to surprising trends that challenge conventional wisdom in the fitness space.

 

https://podcastcollective.io/

https://egym.com/int

Edward Hertzman - Athletech's Innovation Summit

Edward Hertzman - Athletech's Innovation Summit

In this conversation, Eric Malzone and Edward Hertzman discuss the evolving landscape of the fitness industry, focusing on the impact of media, the need for rebranding, and the significance of upcoming events like the CEO Summit and Innovation Summit. They explore how the industry is adapting to economic challenges, the role of AI in media, and the importance of personalized experiences for attendees. The discussion highlights the necessity for collaboration and communication among industry leaders to foster growth and innovation. In this conversation, Edward Hertzman discusses the dynamics of the fitness industry, emphasizing the importance of smaller voices and independent operators in providing valuable insights. He highlights the growing role of science in business claims and the need for radical transparency in transactions. The discussion also touches on content consumption trends, innovative experiences at industry events, and the significance of networking, particularly in New York. Hertzman reflects on the challenges of collaboration versus competition within the industry and the evolving landscape of B2B media.

 

LINKS: https://goteamup.com/

https://podcastcollective.io/

https://egym.com/int

 

Bio of Future of Fitness

Future of Fitness is a podcast hosted by Eric Malzone, a veteran in the fitness industry with 14 years of experience as an entrepreneur, advisor, and coach. The podcast aims to push the fitness industry forward into the modern digital age by exploring various topics and interviewing influential figures in the fitness and health industries.

Through engaging conversations with top executives, entrepreneurs, investors, and thought leaders, Eric delves into a wide range of subjects, including cutting-edge technology, entrepreneurship, and emerging trends in the industry. The podcast provides valuable insights and perspectives for professionals in or around the fitness industry, helping them stay informed and maintain a competitive edge.

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