The So What from BCG

"The So What from BCG" podcast is presented by Boston Consulting Group.

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Latest Episodes

Is It Time for a New You in the New Year?

Is It Time for a New You in the New Year?

As 2023 ends, people look to the new year to become the best version of themselves. Sreyssha George, an expert in technology and people for BCG, explains how to build your personal brand by choosing a role model, asking for feedback, and being open to change. 

Learn More: 

Sreyssha George: https://on.bcg.com/472Hqgn 



This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
How Marketing Can Change Your Mind

How Marketing Can Change Your Mind

The human brain is constantly making associations between events, objects, and memories. David Ratajczak, global leader of BCG’s marketing practice, says companies can rely on this deep psychology to create positive associations with their brand. Campaigns no longer exist solely in big media where only large, established companies could afford them. Startups and small businesses can win mindshare against industry giants by investing in precision digital technology that takes advantage of these associations.      

Learn More:

Digital Marketing: https://on.bcg.com/3GzAe04

Capturing Mind Share with Precision Branding: https://on.bcg.com/3T6jMw0



This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
To Save the Planet, Move Fast and Clean Things

To Save the Planet, Move Fast and Clean Things

A promising $19 trillion has been put toward the energy transition. The bad news? We need $18 trillion more—and that’s just to reach 2030 goals. As the world gears up for COP28, the UN’s climate conference, Maurice Berns, chair of BCG’s Center for Energy Impact, explores how to close this gap.   

 Learn More: 

Climate Vision 2050: Climate Vision 2050 (chtbl.com)

Energy Transition: https://on.bcg.com/3RkyP40 

Bridging the $18 Trillion Gap in Net Zero Capital: https://on.bcg.com/3R0Ki7b 

A Blueprint for the Energy Transition: https://on.bcg.com/46uEvg4 



This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
Do Pharma CEOs Have the Prescription for a Net Zero World?

Do Pharma CEOs Have the Prescription for a Net Zero World?

Ahead of COP28, the UN’s climate conference, we explore the unique ways public-private partnerships help achieve sustainability goals. Lars Fruergaard Jørgensen, CEO of Novo Nordisk; Pascal Soriot, CEO of AstraZeneca; and Christine O’Brien, lead for BCG’s climate and sustainability practice in health care, discuss the projects and success of the Sustainable Markets Initiative Health Systems Task Force.

The Task Force brings together global health leaders to enhance individual, societal, and planetary health. Together, they have launched sector-first commitments, actions, and recommendations to accelerate the delivery of net zero, patient-centric health systems.

 Learn More: 

https://www.sustainable-markets.org/taskforces/health-systems-taskforce/  

For more about Pascal: https://www.astrazeneca.com/our-company/leadership.html#

For more about Lars: https://www.novonordisk.com/about/executive-management/lars-fruergaard-jorgensen.html

For more about Christine: https://on.bcg.com/3R9xbSJ)

https://on.bcg.com/47KDWQp



This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
BCG presents: Climate Vision 2050--The Green City in the Sun

BCG presents: Climate Vision 2050--The Green City in the Sun

It’s 2050 and we’re exploring how the world radically reduced carbon emissions and saved itself from climate catastrophe. What have our cities done to accommodate massive population growth? And how do businesses, governments, researchers and everyday people work together to build sustainable supply chains, agricultural practices and transportation infrastructure?

This is Climate Vision 2050, a podcast series from BCG.

In this episode, Nairobi’s green tech and innovation boom make it a 2050 powerhouse. That success comes with climate challenges that the city is addressing. Urban planner Bailey Muthoni lives in housing built from plastic waste and gets around on an electric motorbike. She stages a tactical urbanism intervention advocating for improved walkability around the city's parliament.



This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
AI Coworkers Are Coming. Here's How to Work with Them.

AI Coworkers Are Coming. Here's How to Work with Them.

We are closing in on the first anniversary of the public release of generative AI tools such as ChatGPT and GPT-4. And yet the ever-changing field of human-machine collaboration remains poorly understood. François Candelon, global director of the BCG Henderson Institute, explains the findings of recent research that explores where AI work is more effective than people and where it isn’t.  

Learn More: 




This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
Zombie Buildings and the Future of Cities

Zombie Buildings and the Future of Cities

Downtowns were built for a 9-5 world that no longer exists. Santiago Ferrer, BCG’s North American lead for cities, real estate, and infrastructure development, says civic leaders have an opportunity and responsibility to rethink the best use of buildings, transportation systems, and other infrastructure.  

 

Learn More: 




This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
The Price Is Not Always Right

The Price Is Not Always Right

A price is an expression of value and part of a conversation with customers. Jean-Manuel Izaret, BCG’s global leader of pricing, discusses the importance of designing a pricing strategy that creates value for customers and companies alike. Businesses must know when to leave money on the table and be careful to avoid prices so high they actually hamper sales. Jean-Manuel highlights seven pricing games companies should consider playing and other lessons to build pricing strategy from his new book, Game Changer.

Learn More:




This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy
Can Joy and Productivity Coexist in the Workplace?

Can Joy and Productivity Coexist in the Workplace?

Should the workplace of the future consist of a mostly in-office, remote, or hybrid model? Deborah Lovich, leader of BCG’s work on people strategy, argues we’re asking the wrong question entirely. Organizations should focus on creating productivity for themselves and joy for their employees. It will take more than a memo from the top to create this new working model. Time, resources, and strong managers are all necessary.   



This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

Bio of The So What from BCG

"The So What from BCG" is a podcast presented by Boston Consulting Group that goes beyond the surface to explore the implications of today's pressing business and social issues. The podcast aims to provide busy leaders and executives with the insights and perspectives they need to understand the world today and prepare for the challenges of tomorrow.

Hosted by award-winning British journalist Georgie Frost, "The So What" features interviews with the leading thinkers and doers at BCG. Through engaging conversations, Georgie and her guests delve into a wide range of topics, from climate change and the impact of COVID-19 to business resilience, social inequality, and the transformative power of digital technology. The podcast takes a unique approach to business strategy, offering thought-provoking discussions that challenge conventional thinking and explore the disruptive forces shaping our future.

With a focus on delivering actionable insights and practical takeaways, "The So What from BCG" provides a valuable resource for leaders seeking to navigate the complexities of today's rapidly evolving business landscape.

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