Insurance Town

Insurance Town, the podcast hosted by Heath Shearon.

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Latest Episodes

Story Brand Marketing, They ask you Answer, ChatGPT, AI and marketing techniques that work.

Story Brand Marketing, They ask you Answer, ChatGPT, AI and marketing techniques that work.

In this episode we have a returning guest that always gets a good response! Cant wait for you to hear this one. We discuss some marketing techniques that my guest has been using for years and creating a successful agency and business that is widely known across our industry. In this episode we talk about :

  • They Ask you Answer 
  • Story Brand
  • ChatGPT
  • Using Video 
  • and so much more 

Sponsors:
Smart Choice 
Canopy Connect 
Olde School Marketing 

PS Check out the new website design and let me know your thoughts !!  I will send you a giftcard for your feedback on the website , podcast, and any other feedback you want to give me! 

Lindsay Wallace- telling her story of making an immediate impact in her young career

Lindsay Wallace- telling her story of making an immediate impact in her young career

This week in Insurance Town, The mayor gets an opportunity to sit down and enjoy an awesome conversation with his good buddy and insurance sister Lindsay Wallace of Indium. The Mayor just wanted you guys to hear her story. in this episode, we get personal with Lindsay. She shares about her recent engagement and her fiancé Patrick's adventurous climb up Kilimanjaro. We also discuss her career trajectory, from working with the Big I of North Carolina to her current role at Indium. Lindsay's passion for insurance and making a difference is palpable, and her story is a testament to the power of carving your own path.

We also touch on the impact of her mother, an industry veteran, on her career choices, and how Lindsay is determined to build her own identity in the insurance world. This episode is filled with laughs, insightful industry talk, and a look at the life of a young professional making her mark. So, stick around, and join us for a conversation that's as enlightening as it is entertaining. Let's welcome Lindsay Wallace to Insurance Town!

Aaron Painter-taking all things, Intentional impact, Deep Fakes and ID Verification.

Aaron Painter-taking all things, Intentional impact, Deep Fakes and ID Verification.

in this weeks episode the mayor sits down and talks with Aaron Painter, the CEO of Nametag Inc., the world's first identity verification platform designed to safeguard accounts against impersonators and AI-generated deep fakes. These two have an awesome conversation about his international sucess working in over 40 countries for some of the largest corporations in the world. You may have heard of a few of them: Microsoft, CloudReach, and He worked with AWS. He then founded NameTag. Nametag has become the trusted choice for leading companies seeking to prevent fraud, reduce support costs, and eliminate the frustrations associated with account lockouts and high-value transaction authorizations.
Driven by his personal experiences with online fraud and identity theft, Aaron assembled a team of security experts to create the next generation of account protection. Nametag's mission is to bring authenticity to the internet and enable users to build trusted relationships. Nametag believes that security should be centered around the user, and that user identity, like privacy, is a valuable asset that deserves protection.


Sponsors
Smart Choice
Olde School Marketing 
Canopy Connect 

MAYOR SOLO: TALKING HARD MARKET!!

MAYOR SOLO: TALKING HARD MARKET!!

This weeks episode is a hard market solo episode. We will be talking about the hard market a little bit. I will nerd out a little bit and it could be a lot of fun. Hang out with me and lets talk. I would love your feed back!!  Reachout to me https://linktr.ee/heathshearon and let me know your thoughts, ideas, agree , disagree. Etc.

Episode Sponsors:
Smart Choice
Canopy Connect
Olde School Marketing

Talking AgencyPoint with a zoom full of Goats.

Talking AgencyPoint with a zoom full of Goats.

In this weeks episode the Mayor was visited by a whole room full of GOATS!! This week we are talking about AgencyPoint with Chris Paradiso, Carey Wallace, and Aaron Stocks. (see I told you) We have a phenomenal conversation about a very important subject matter in our industry. In this episode we talk about something that effects every single agency. SIt inu relax and enjoy this very special episode with not 2 but 3 incredible guest!!

This one is awesome ya'll!!

Sponsored By:

Smart Choice
Canopy Connect
Olde School Marketing 

Going out of the Box, and getting Salty with Dustin Parker

Going out of the Box, and getting Salty with Dustin Parker

In this weeks episode the Mayor was able to sit down with his friend Dustin Parker, the co-founder of Salt. Salt is an innovative tool that takes agents from cocktail napkin to the cloud in a time where the industry is being challenged in this hard market it catch up fast and do business better. Dustin shares with us his fascinating story of becoming an serial entrepreneur and the Co-Founder and Chief Financial Officer (CFO) of SALT Insure. With a background that bridges finance and technology, Dustin has been instrumental in shaping SALT Insure’s innovative approach to digital insurance applications, focusing on the needs of independent insurance agents.


 In 2021, alongside Jonathan Simmons, Dustin co-founded SALT Insure in Grapevine, Texas, with the mission to simplify and enhance the insurance quoting process for independent agents. His leadership has been pivotal in driving the company’s growth and in fostering a culture of innovation and excellence within the team. His commitment to empowering agents and improving the customer experience continues to influence the industry, making him a respected figure among peers and clients alike.


He is not only passionate about the independant channel, but also the team and culture they have so intentionally built at Salt. He talks about the Heavely environment that they strive to built over there and the team culture that results because of it. We talk about this and so many other topics. He then breaks down what Salt is and the future of Salt.

Episode Sponsors:
Smart Choice
Canopy Connect
Olde School Marketing 

Ryan Mathisen- Lululemon Pants and GloveBox!!

Ryan Mathisen- Lululemon Pants and GloveBox!!

In this weeks episode the mayor get to sit down with his good friend, Ryan Mathisen, co-founder of Glovebox.  These two have a super fun conversation about the customer experience, the user experience and LULULEMON!

We discuss the differences in having an app for agency and having a customer portal or self service center. How to improve the customer experience by using a tool
Such as Glovebox. We discussed what’s new with Glovebox and he shared some exciting news with the Mayor.

Come join us in this fun conversation!

Sponsors :
Smart Choice
Canopy Connect
Olde School Marketing

The VIP episode: This one is special....

The VIP episode: This one is special....

this episode is special as it is from the Vertafore Insurance Podcast hosted by myself and my bestie Syd Roe. We interviewed Scott Howell and Kenneth Williamson and my goodness it is good! I really cant wait for you to hear it.  If you would like to watch it , go to the Vertafore Youtube page and check it out there on channel orange !!  I am telling you its a good one!

this one on my show is sponsored by my good friends
Smart Choice
Olde School Marketing
Canopy Connect

Jay Coates - sales strategies and leadership principles

Jay Coates - sales strategies and leadership principles

In this weeks episode, The Mayor, invites his buddy, Jay Coates, to come in the studio to record a podcast.

WARNING: The audio is a little wonky in the first 10-15 minutes due to some back ground noise and me trying to figure out new studio set up, and multiple mics. The content is still worth the listen. Thank you for your patience. 

Cant wait for you to check this one out!

Sponsors:
Smart Choice 
Canopy Connect
Olde School Marketing 
Manly Man Co. 

Bio of Insurance Town

Insurance Town, the podcast hosted by Heath Shearon, affectionately known as the Mayor of Insurance Town. With extensive experience across various sectors of the insurance industry, Heath is eager to share his insights and engage in enlightening conversations with his industry peers.

Insurance Town, produced by Ready, Set, Podcast!, serves as a platform for Heath and his esteemed guests to delve into a wide range of topics relevant to the insurance world. From industry trends and challenges to best practices and success stories, the podcast offers a wealth of valuable information for insurance professionals of all levels.

Heath's deep understanding of the insurance landscape, coupled with his vast network of industry friends and colleagues, ensures that each episode of Insurance Town is filled with informative discussions and captivating anecdotes.

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