Brand Builders Lab

Brand Builders Lab, hosted by Suz Chadwick.

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Latest Episodes

391. Simplify, Amplify, Automate

391. Simplify, Amplify, Automate

Simplify, Amplify, Automate - That's the 2025 Vibe!

That's the energy we're channelling this year to make waves in business and I'm excited to share how this approach is going to help us 10x everything!

We kicked things off by getting crystal clear on who we're targeting. Our society of action-takers, the ones ready to get uncomfortable for growth, that's who we're dialling in as our dream clients. It's about diving deeper, knowing exactly who she is and what makes her tick, so that when we talk, she feels seen and heard.

I've been streamlining like a madwoman – think less about juggling multiple offers and more about giving clear paths: either you're in the Academy or the Accelerator. It's less hustle, more clarity for everyone involved. And hey, if you're one of those amazing souls needing a hand with this, you know BBA is your go-to!

Key Takeaways:

  1. Simplify everything! Whether it's your offerings, your client avatar, or the messaging – keep it tight. Make it undeniably clear who you serve and how. We're talking about going back to our brand strategy and getting even deeper with it.

  2. It's not just about doing more, it's about making what you already have reach further. Use ads, more podcast appearances, and of course, lots of content! We're working smarter, not harder, with the help of an awesome content manager.

  3. If you're dreaming of scaling up, automation is your best friend. We're refining our funnels, getting cozy with tools like Thrive Cart, and integrating ManyChat to handle those massive peaks in leads smoothly.

  4. Building a business isn't just strategies and systems – it's also about working on the personal growth front. We keep those limiting beliefs in check because thriving businesses start from within.

So here we are, simplifying, amplifying, automating our way through 2025, which means more time doing what we love with clients who are just the right fit.

 

NEXT STEPS:

READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:

🌟Let's work together 1 on 1 - 1:1 BUSINESS & MINDSET COACHING 

🌟Join the Amplify Personal Brand Accelerator & start scaling AMPLIFY ACCELERATOR

🌟Need to get your business organised and working for you? Join BRAND BUILDERS ACADEMY will show you how to put profitable foundations of your business.

 

FREE Masterclasses

From Unknown to In-demand - Building a brand that sells for you

How to become a paid speaker and get the gig

 

LINKS:

Website: www.suzchadwick.com 

Instagram: www.instagram.com/suzchadwick 

TikTok: www.tiktok.com/suzchadwick 

390. How to manage clients better & create great customer experiences in your business

390. How to manage clients better & create great customer experiences in your business

Let’s dive into a topic that’s been buzzing in my coaching calls – amazing customer experiences and how the right tech can boost not only your service quality but your revenue too. Who doesn’t love a bit more income, right? 

I’ve been harping on about customer experience and how we, as coaches, consultants, or service providers, can step up our game in onboarding, managing, and off-boarding our clients using a great CRM system. But wait, there's more! 

Takeaways:

  1. Nail the first impression with a stellar CRM

  2. Keep every conversation, every project update, right where you can see it. Plus, it’s a breeze to loop other team members in, ensuring everyone’s on the same page.

  3. Here’s a golden nugget – when you initially outline all possible services to your client at the start of your project, you plant seeds for future opportunities. They might come back a year later, ready to snag those extra services they initially passed on, thanks to your delightful portal that keeps everything in reach. 

  4. Wrap up projects beautifully with automated surveys. Midway and post-project check-ins not only keep things on track but also garner those much-coveted testimonials. 

  5. Personalisation is huge this year. Think surprise and delight – ways you can sprinkle joy in your client’s experience. Because remember, darling, your brand is as much about the feeling you evoke as it is about the service you deliver. 

So, my fabulous listeners, how are you currently managing your client journey? Could adding or refining your CRM make things slicker and more joyful? 

 

NEXT STEPS:

READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:

🌟Let's work together 1 on 1 - 1:1 BUSINESS & MINDSET COACHING 

🌟Join the Amplify Personal Brand Accelerator & start scaling AMPLIFY ACCELERATOR

🌟Need to get your business organised and working for you? Join BRAND BUILDERS ACADEMY will show you how to put profitable foundations of your business.

 

FREE Masterclasses

From Unknown to In-demand - Building a brand that sells for you

How to become a paid speaker and get the gig

 

LINKS:

Website: www.suzchadwick.com 

Instagram: www.instagram.com/suzchadwick 

TikTok: www.tiktok.com/suzchadwick 

 

 

389. My online business strategy for 2025

389. My online business strategy for 2025

This year I'm doubling down on things that make sense and on platform that help more client connect with me and also help me get found not only now, but in the future. 

So today we're talking about:

Top of funnel

  • YouTube & podcast
  • Pinterest
  • Paid Ads strategy

Middle (nurture)

  • Email & list building as an ongoing core strategy
  • Socials

Bottom of funnel

  • Live Courses - BBA & Amplify - Bold Speakers Collective
  • Funnels - perfecting & testing simple funnels
  • BVC

Now some people might find this a lot but when you have great systems and team in place then it's more about managing the process. 

 

NEXT STEPS:

READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:

🌟Let's work together 1 on 1 - 1:1 BUSINESS & MINDSET COACHING 

🌟Join the Amplify Personal Brand Accelerator & start scaling AMPLIFY ACCELERATOR

🌟Need to get your business organised and working for you? Join BRAND BUILDERS ACADEMY will show you how to put profitable foundations of your business.

 

FREE Masterclasses

From Unknown to In-demand - Building a brand that sells for you

How to become a paid speaker and get the gig

 

LINKS:

Website: www.suzchadwick.com 

Instagram: www.instagram.com/suzchadwick 

TikTok: www.tiktok.com/suzchadwick 

 

 

388 - Becoming obsessed with your own mastery

388 - Becoming obsessed with your own mastery

This week we're kicking 2025 off with a question.

What will you master this year, this month, this quarter?

What will you become so great at that it taking your business from where you are to where you really want it to be?

 

 

NEXT STEPS:

READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:

🌟Let's work together 1 on 1 - 1:1 BUSINESS & MINDSET COACHING 

🌟Join the Amplify Personal Brand Accelerator & start scaling AMPLIFY ACCELERATOR

🌟Need to get your business organised and working for you? Join BRAND BUILDERS ACADEMY will show you how to put profitable foundations of your business.

 

 

FREE Masterclasses

5 powerful strategies to grow your business, brand & revenue 

From Unknown to In-demand - Building a brand that sells for you

How to become a paid speaker and get the gig

 

LINKS:

Website: www.suzchadwick.com 

Instagram: www.instagram.com/suzchadwick 

TikTok: www.tiktok.com/suzchadwick 

387. How to become your most powerful self in 2025

387. How to become your most powerful self in 2025

We've got a special one today.

In this special episode, I'm sharing the recording of a live workshop I recently ran for my Heartbeat community focused on stepping into your most powerful self in 2025.

We covered key areas for transformation and growth:

Including: 

  • Getting crystal clear on your vision for 2025
  • The importance of focused skill building
  • Overcoming fear and limiting beliefs
  • Building high-performing relationships
  • Taking control of your mindset

Resources Mentioned:

386. Building your Personal Brand Ecosystem

386. Building your Personal Brand Ecosystem

Let's talk about building your Personal Brand Ecosystem.

 

The reason that you want to build your personal brand ecosystem is to build community, generate leads, nurture your clients, build authority, have things working for you even when you're sleeping or you're not around.

 

So that's what we're talking about today:

  1. How to build your ecosystem

  2. Understanding the waterfall effect you want to create

  3. Making it easy for potential clients to find you

  4. Having systems that create clients even when you're not working

and more.

If you know that you want to build your personal brand ecosystem then APPLY NOW for the AMPLIFY ACCELERATOR and let's make sure you're creating the right flow for your audience to convert into clients and customers. 

 

NEXT STEPS:

READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:

🌟Let's work together 1 on 1 - 1:1 BUSINESS & MINDSET COACHING 

🌟Join the Amplify Personal Brand Accelerator & start scaling AMPLIFY ACCELERATOR

🌟Need to get your business organised and working for you? Join BRAND BUILDERS ACADEMY will show you how to put profitable foundations of your business.

 

 

FREE Masterclasses

5 powerful strategies to grow your business, brand & revenue 

From Unknown to In-demand - Building a brand that sells for you

How to become a paid speaker and get the gig

 

LINKS:

Website: www.suzchadwick.com 

Instagram: www.instagram.com/suzchadwick 

TikTok: www.tiktok.com/suzchadwick 

 

 

385. Future proofing your business - Part 2

385. Future proofing your business - Part 2

Welcome to Part 2 of future proofing your business. Things that we're talking about in this episode that I know you're going to want to dive into before you start planning for 2025!

1)Updating your Marketing Strategy

  1. Embracing an omnichannel

  2. Letting go of entrepreneurial amnesia and creating a measurable content strategy

  3. Leverage new platforms that could work for you.

2) The rise of Personalisation & Customer Experience

  1. The question is, how well do you know your customers' evolving needs?

  2. Can you provide hyper-personalised experiences? what would that look like

  3. Is your customer journey seamless across all channels?

3) How you can strengthen Customer Relations

  1. Getting great at implementing feedback systems

  2. Build community with open channels for communication & feedback

4) Looking seriously at AI Integration & Digital Transformation

  1. How can AI enhance your business operations, save you time, money & effort?

  2. Which processes can be automated while maintaining human touch?

  3. Is your tech stack future-ready?

I've loved watching lots of 2025 predication videos and reading trend reports. The one thing that I know is that the market is starting to move at hyper speed and you need to get on board!

If you're ready to build your personal brand, start creating scaleable systems and get the support and community you need then make sure you apply now for the Amplify Accelerator before 24th December 2024 to get access to the limited time $1000 saving and business review we'll be doing for the first 5 people who join.

384. Future Proofing your Business in 2025 - Part 1

384. Future Proofing your Business in 2025 - Part 1

What does future proofing your business look like?

As we head into reviewing the year that was and planning for 2025, I think there are a few things that we need to think about and do.

Key Questions we're asking and talk about in this episode...

  1. Business Model - Are there any elements of your current business model that you need to think about or adjust
  2. Market Position - What is happening in your industry and how do you stay ahead of the curve?
  3. How to build a Team & skills needed - to help grow your business
  4. Technology - What emerging technologies could disrupt your industry?
  5. Customer Relations - How are customer expectations changing

I'll be sharing Part 2 next week when I look at how you can start planning in more specific ways to create change in your business.

 

***********************

NEXT STEPS:

READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:

🌟Let's work together 1 on 1 - 1:1 BUSINESS & MINDSET COACHING 

🌟Join the Amplify Personal Brand Accelerator & start scaling AMPLIFY ACCELERATOR

🌟Need to get your business organised and working for you? Join BRAND BUILDERS ACADEMY will show you how to put profitable foundations of your business.

 

FREE Masterclasses

5 powerful strategies to grow your business, brand & revenue 

From Unknown to In-demand - Building a brand that sells for you

How to become a paid speaker and get the gig

 

LINKS:

Website: www.suzchadwick.com 

Instagram: www.instagram.com/suzchadwick 

TikTok: www.tiktok.com/suzchadwick 

 

 

383. The Power of Building Brand Worlds with Fatima Zehra

383. The Power of Building Brand Worlds with Fatima Zehra

What does it look like to build worlds within your brand universe.

If this sounds like something you want to understand and maybe create for your brand, brand experiences, community and more then this episode is for you. 

Fatima and I talk about:

  • what some of the most captivating brands are doing right now in the online space
  • what building brand worlds actual mean
  • how you can build a customer journey that deeply connects with your audience
  • why funnels are dead 
  • and so much more! 

If you're a business owner or brand geek like us, you're going to love this episode. 

Website: https://www.fatimazehra.co/

Instagram: https://www.instagram.com/fatimazehraco/

workshop: https://www.fatimazehra.co/steep

 

*******

NEXT STEPS:

READY TO WORK TOGETHER AND TAKE YOUR BUSINESS & BRAND TO THE NEXT LEVEL:

🌟Let's work together 1 on 1 - 1:1 BUSINESS & MINDSET COACHING 

🌟Join the Amplify Personal Brand Accelerator & start scaling AMPLIFY ACCELERATOR

🌟Need to get your business organised and working for you? Join BRAND BUILDERS ACADEMY will show you how to put profitable foundations of your business.

🌟Join my Membership - CLUB DONE - for weekly & monthly coaching, accountability, community, coworking and more.

 

FREE Masterclasses

5 powerful strategies to grow your business, brand & revenue 

From Unknown to In-demand - Building a brand that sells for you

How to become a paid speaker and get the gig

 

LINKS:

Website: www.suzchadwick.com 

Instagram: www.instagram.com/suzchadwick 

TikTok: www.tiktok.com/suzchadwick 

Bio of Brand Builders Lab

Brand Builders Lab, hosted by Suz Chadwick, is a podcast designed to empower and inspire entrepreneurs who are ready to take their businesses to the next level. 

With a combination of solo episodes and engaging interviews with creative and business powerhouses, Brand Builders Lab delves into the essential elements of brand building, mindset development, and effective communication. Suz Chadwick, a highly experienced Business, Mindset, and Speaker Coach, shares her expertise and provides actionable tips and strategies to help you amplify your presence, attract your ideal clients, and inject more joy into your entrepreneurial journey.

Each episode is designed to empower you to play bigger, embrace your unique strengths, and create a business that reflects your vision and values.

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