The Brand Strategy Podcast

The Brand Strategy Podcast, hosted by Bonnie Bakhtiari.

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Latest Episodes

Episode 286: Is it time for a brand assessment?

Episode 286: Is it time for a brand assessment?

Do you need a brand assessment for your creative, service-based business? Tune in to find out! Today on the Brand Strategy Podcast, I’m chatting about brand assessments and how to figure out when it’s time to tap into that kind of support. You might be searching for clarity with your current brand as you attempt […]

The post Episode 286: Is it time for a brand assessment? appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

Episode 285: A New Way of Showing Up in Your Creative Business

Episode 285: A New Way of Showing Up in Your Creative Business

Showing up as Future You in your business right now. Today on the Brand Strategy Podcast, I’m chatting about a fresh way of showing up in your creative business that inspires growth. You might have heard about the concept as showing up as the future version of yourself right now in order to think, act, […]

The post Episode 285: A New Way of Showing Up in Your Creative Business appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

Episode 284: Making Marketing More Fun with Custom Quizzes

Episode 284: Making Marketing More Fun with Custom Quizzes

Making your marketing feel more fun with a custom quiz In today’s episode of the podcast, I’m sharing how service-based businesses and creatives can use a custom quiz to make marketing feel more fun, inspire deeper connection with your ideal clients, and increase conversions in the long run! No matter how many times you’ve seen […]

The post Episode 284: Making Marketing More Fun with Custom Quizzes appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

Episode 283: The 5 Biggest Mistakes Business Owners Make with Lead Gen with Marion Wagner

Episode 283: The 5 Biggest Mistakes Business Owners Make with Lead Gen with Marion Wagner

ACQUIRING HIGH QUALITY CLIENTS AS A CREATIVE SERVICE PROVIDER In today’s episode of the podcast, I’m chatting with Growth Strategist Marion Wagner about effective lead generation strategies for service providers. As a creative business owner, you’ve probably heard all sorts of advice around lead gen, but what are strategies actually worth implementing and which ones […]

The post Episode 283: The 5 Biggest Mistakes Business Owners Make with Lead Gen with Marion Wagner appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

Episode 282: Intentional Business Trends for 2024

Episode 282: Intentional Business Trends for 2024

Intentional Business Trends Creatives + Service Providers in 2024 In today’s episode of the podcast, I’m chatting about the biggest business trends I anticipate impacting the way we show up both internally and externally in our businesses as creatives and service providers in 2024! The way we did things back in 2019 no longer applies, […]

The post Episode 282: Intentional Business Trends for 2024 appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

Episode 281: Acquiring High Quality Clients with Heidi Taylor

Episode 281: Acquiring High Quality Clients with Heidi Taylor

Acquiring High Quality Clients as a Creative Service Provider In today’s episode of the podcast, I’m chatting about attracting high quality clients with business growth coach Heidi Taylor. As a creative service provider, you may have found yourself connecting with clients who aren’t quite the best fit for your unique service. And in this episode […]

The post Episode 281: Acquiring High Quality Clients with Heidi Taylor appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

Episode 280: Upgrade Your Brand During Your Slow Season

Episode 280: Upgrade Your Brand During Your Slow Season

Elevating your Brand during your Slow Season In today’s episode, I’m sharing ways to upgrade your visual brand during your slow season. For many of us in the wedding and event industry especially, the coming months often reflect an off season that we can strategically use to pour back into your amazing business. In this […]

The post Episode 280: Upgrade Your Brand During Your Slow Season appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

Episode 279: Navigating a Career Pivot in Mid-Life with Katie Dubois

Episode 279: Navigating a Career Pivot in Mid-Life with Katie Dubois

Pivoting Your Career in Mid-Life with Katie Dubois In today’s episode of the podcast, I’m chatting about navigating a midlife career pivot with purpose and passion with guest Katie Dubois. From graphic design generalist to presentation design specialist, Katie shares her inspiring journey and valuable insights on embracing change after 30+ years in the design […]

The post Episode 279: Navigating a Career Pivot in Mid-Life with Katie Dubois appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

From the Archives – Ways to Mindfully Accept Unsolicited Business Advice

From the Archives – Ways to Mindfully Accept Unsolicited Business Advice

Mindfully Accepting Unsolicited Business Advice during the Holidays This time of year, many of us are gathering around the table to celebrate the holiday season with friends, family, and colleagues. And during these get-togethers, it’s all too common to find yourself in a conversation with someone who wants to share their opinions and advice on […]

The post From the Archives – Ways to Mindfully Accept Unsolicited Business Advice appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.

Bio of The Brand Strategy Podcast

The Brand Strategy Podcast is a show dedicated to providing inspiration, encouragement, and clarity to help individuals build purposeful and intentional brands. Hosted by Bonnie Bakhtiari, each episode is designed to equip listeners with the tools they need to pursue their dreams and create brands that empower them to do what they love.

The podcast covers various topics related to brand strategy, from sustainable systems to heartfelt encouragement.
With a warm and inviting atmosphere, the podcast invites listeners to grab a mug of coffee or their favorite beverage and settle in for meaningful conversations about what it takes to build a genuinely strategic and heartfelt brand.

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