Branding with Becks

In this episode, we’re diving into the idea of The Third Place — those vital social spaces that exist outside of home and work. Think coffee shops, parks, libraries, local gyms, or community centers.

We explore why these places matter, how modern life and online culture have affected them, and what the loss of these connection hubs means for how we live, relate, and build community.

Whether you’ve been missing that “place where everybody knows your name” or just want to understand why loneliness is rising, this conversation gets into it.

💬 What’s your Third Place?

Permission to Pause is your gentle weekend reminder to breathe, unplug, and come back home to yourself.

In this short, soul-soothing episode of The Brew with Becks, we trade hustle for stillness and being busy for being present.

Whether you’re sipping coffee in bed or walking under the sun, the weekend is here to refill your cup. ☕ 💛

In this episode, we dive into the addictive loops of digital dopamine — those little hits of pleasure from likes, scrolls, and endless notifications. 🎯

We talk about:

• What digital dopamine is (and how it hijacks your brain)

• Why social media and tech are designed to keep you hooked

• Simple, realistic ways to reclaim your focus and break the scroll cycle

If you’ve ever caught yourself doom-scrolling or feeling burnt out from your screen time, this one’s for you.

🎧 Tune in, reflect, and maybe even put your phone down after.

You’ve got 3 seconds. That’s how long it takes someone to decide if they connect with your brand — or keep scrolling.

In this mini episode of The Brew with Becks, we’re diving into the psychology behind first impressions, what your content is really saying (with or without words), and how to make sure your brand instantly clicks with your target audience.

Because in branding, clarity isn’t optional...it’s everything. ☕✨

In a world where everyone has a personal brand, shares daily routines, and drops product links in their bio… are we really connecting — or just marketing to each other?

In this episode, we’re diving into the creator-consumer cycle and how the lines between authenticity, influence, and selling have started to blur.

🔍 We explore:

• When sharing becomes selling (and does it matter?)

• How social media turned everyone into a marketer

• The difference between connection and conversion

• Why this cycle might be burning creators and followers out

It’s a real talk about balance, boundaries, and being intentional with your influence.

Welcome to The Brew with Becks — your Thursday sip of inspiration before the weekend. Whether it’s branding, business, or a little real-life honesty, we’re keeping it short, strong, and straight to the point.

Grab your cup and let’s dive in.

Can you make money as a content creator without compromising your voice, values, or audience trust?

In this episode, we're talking about the fine line between authentic content and sponsored noise. Whether you're just starting out or already working with brands, this is the conversation every creator needs to hear.

🎧 We cover:

• How to choose brand deals that align with your values

• Spotting red flags in partnerships

• Why saying "no" can grow your credibility

• Building long-term trust with your audience

Selling doesn’t have to mean selling out — here’s how to do it with integrity.

Ready to go from casual posts to content with purpose? In this video, I’m sharing how I shifted from a personal account to a public creator profile — and the mindset, strategy, and small changes that made a big difference.

Whether you're just starting or finally ready to take your content seriously, this is your sign to show up and build your brand. 💡

If you want to nail your social media branding, start by defining your identity—know your tone, colors, and content pillars. Stay recognizable with a consistent logo and style, and understand your audience's needs. Share your story and use engaging CTAs. Finally, track what works and adapt your strategy accordingly!

Listen to this episode and start growing today!