Entrepreneur Conundrum

Guest: Christian Banach
Website: www.ChristianBanach.com
LinkedIn: linkedin.com/in/christianbanach

What we cover:

• Christian’s journey from concert promoter to sales leader
• Why most firms plateau with word-of-mouth referrals
• The evolving landscape of outbound prospecting
• Why email marketing is broken (and how to fix it)
• The mindset shift from lead generation to relationship-making
• Strategic planning when your sales cycles are long
• Creating newsletters your audience actually wants to read
• Christian’s long-term goal to build and exit his business
   

Resources & Links

• Sign up for Christian’s newsletter: ChristianBanach.com

Key Questions

(00:57) Is there anything else that you'd like to fill in with us about how you got to where you are today?

(02:18) So today, who are the ideal clients that you want to work with?

(03:37) Is there typically something that clients have, just before they start working with you, that they're either doing or a misconception that they have that's basically holding them back?

(06:23) How do you guys get in front of those companies?

(08:32) What are some big goals that you guys have in the next year or two?

(10:11) And how would that affect your business?

(11:19) Is it hard to remove yourself from being the bottleneck?

(12:27) Other than maybe being yourself, and if it on that side, what do you feel is the number one roadblock that's getting in the way from you guys achieving the goals that you just shared?

(13:33) Do you have any tips or anything like that that you can share with us in regards to email marketing?

(17:10) What was the best advice that you have ever received Please.

(19:17) What's the best advice you've ever given?

(20:54) Do you ever have a call to action on those emails where it's like, if you had a similar story, want to let me know about it or anything like that?

(22:46) Why do you feel like relationship making is the future for business development?

(24:37) If relationships take a while, and it takes a while before I can get them as business, how does that change your business planning and your future planning and stuff like that?

(26:49) Is there anything in particular that you would like to talk about today?

(27:49) Where can we go to learn more about you and what you do?

Christian Banach 

https://www.linkedin.com/in/christianbanach/

www.ChristianBanach.com

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com

www.distinctdigitalmarketing.com

www.distinctdigitalmarketing.co

 Episode Notes

• Todd Payne’s path from ministry to emotional intelligence coaching
• Discovering the transformative power of the Enneagram
• How emotional intelligence enhances relationships
• Todd’s unique coaching model for couples: individual and joint sessions
• Building deeper, more fulfilling relationships through self-awareness
• The role of hope in personal and relational growth
• How Todd relocated to Portugal after losing his home in a wildfire
• Tips for setting realistic goals and staying present

Learn more about Todd at:
🔗 konnectfully.com
📘 Facebook
🔗 LinkedIn

Connect with Virginia:
🔗 @distinctdm (Facebook, Instagram, Twitter, LinkedIn)
🔗 @entrepreneurconundrumpodcast (Facebook, Instagram)
🔗 @enconundrumpod (Twitter)
🔗 distinctdigitalmarketing.com | distinctdigitalmarketing.co

Key Questions

(01:02) How did you end up where you are today?

(06:02) Who are your ideal people to work with?

(08:01) How do you get in front of those people?

(09:43)  Which platforms are you on with social media?

(10:34) What are some of your big goals in the next year or two?

(20:02) What do you feel is your number one roadblock stopping you from achieving your goals?

(22:53) What's the best advice that you have ever received?

(27:00) What is the best advice you've ever given?

(33:08) What do you have for tips in terms... I know we were just talking about self-mastery and being aware for changing things. Do you have anything about setting realistic goals or any tips for us?

(38:03) Do you have any tips on how to be present in the moment?

(41:36) Is there anything that we haven't talked about yet that you would like to talk about?

(44:11) Where can we go to learn more about you and what you do?

 Episode Notes:

• Tiffany’s real estate journey: from solo agent to team leader
   
• Building an intentional business after accidental success
   
• Why handwritten lists and true accountability transformed her work
   
• How Tennessee’s Elite uses client appreciation and local events to build loyalty
   
• Creative marketing (hello, pie pickup events!)
   
• Setting big goals, moving into a new space, and tripling her team
   
• Mental health tips for entrepreneurs balancing growth and life
   
• Tiffany’s favorite piece of business advice: hire slow, fire fast!
   

👉 Find Tiffany at realestatable.com or tiffanyklusacek.realtor
Follow her on IG @tn.elite, @tiffanyklusacek.realtor and @realestatable

🎧 Listen now: entrepreneurconundrum.com/TiffanyKlusacek

Key Questions 

(01:37) Can you share some of your journey about how you got to where you are today?

(04:19) Are you getting in your own way?

(05:41) It sounds like you could be in a position where you juggle a lot of items. How do you manage your time around it all?

(08:33) Do you find you're more intentional because you are writing it down?

(09:59) Who are your ideal clients?

(11:20) How do you get in front of new people?

(12:43) You don't do much with social media then?

(18:08) How do you come up with ideas for that?

(20:30) Are there repeat events that you guys do the annually then or over and over?

(24:36) How would that affect your business?

(25:52) What is the best advice that you have ever received?

(29:56) Do you have any tips on mental health and entrepreneurship?

(33:34) Is there something we haven't talked about yet that you would like to touch on?

(34:19) Where can we go to learn more about you and what you do?

.

Tiffany Klusacek

realestatable.com

tiffanyklusacek.realtor

instagram - tn.elite, tiffanyklusacek.realtor & realestatable

Facebook - TennesseesElite, Realestatable & TiffanyKlusacekRealtor

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com

www.distinctdigitalmarketing.com

www.distinctdigitalmarketing.co

Virginia and Kristin discuss:

• Kristin’s unexpected journey into birth work
• Challenges in the medical system and her motivation to serve
• What sets Gold Coast Doulas apart in the postpartum space
• The importance of overnight care and support for new parents
• How they attract ideal clients through podcasting, blogging, and community relationships
• Her experience launching Supported: Your Guide to Birth and Baby
• Building a B Corp and organizing a community-wide diaper drive
• Advice for entrepreneurs: Trust your instincts and lean into your passion

Resources & Links
🖥️ Gold Coast Doulas
📘 Supported: Your Guide to Birth and Baby
🎙️ Ask the Doulas Podcast
📚 The Becoming Course

Follow Kristin
🔗 LinkedIn
📘 Facebook
📺 YouTube
📸 Instagram

Key Questions

(00:52) How did you end up where you are?

(05:26) Who would you say is your ideal client?

(07:05) Do you notice, is there a difference in, let's say, a first-time mom versus mom who's already have multiple children?

(07:50) How do you get in front of those people?

(08:58) What are the goals that you guys have next year?

(09:42) What are some of your thoughts with thinking outside of the box?

(11:24) What are some things that you guys do that help the postpartum depression and things like that?

(14:26) What's the best advice that you have ever received?

(14:39) What's the best advice you've ever given?

(15:09) Is there anything that you would say to those who are unsure whether a doula would be right for them or if that's something they'll need?

(18:09) You had mentioned Thinking Outside the box, and you had partnered with a construction agency company, to be able to help their employees. Are there a couple of other things like that that you have done?

(20:57) What are some social media? Are you on Facebook a lot, or is there certain channels on social media that you read?

(21:43) Any final thoughts for us?

(22:06) Where can we go to learn more about you and what you do?

Kristin Revere

www.goldcoastdoulas.com

www.supportedbook.com

www.thebecomingcourse.com

www.askthedoulas.com

https://www.linkedin.com/in/kristin-revere-b44308/

https://www.facebook.com/goldcoastdoulas/

https://www.youtube.com/channel/UCxV1ZvmdeSYoy3LZe1D1P5Q

https://www.instagram.com/goldcoastdoulas

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com

www.distinctdigitalmarketing.com

www.distinctdigitalmarketing.co

Guest: Ronnie Loaiza
Topic: Creating Identity-Aligned Habits for Sustainable Success

What We Talked About:

• Ronnie’s transition from personal trainer to habit and life coach
   
• How COVID revealed deeper mindset struggles for many professionals
   
• The link between habits, identity, and goal achievement
   
• Why motivation and willpower aren't sustainable strategies
   
• Practical examples of tiny actions that spark transformation
   
• The truth about affirmations and what to do instead
   
• How EFT, confirmation, and consistent cues build powerful habits
   
• What to consider before jumping into new systems or trends
   
• Roni’s goals for more in-person connection and speaking opportunities
   

Connect with Ronnie:

• 🌐 Website
   
• 🔗 LinkedIn
   
• 📸 Instagram: @roniloaiza
   
• 📘 Facebook Group
   

Key Questions: 

(01:26) How did you get the space of coaching and where you are today?

(07:16) Who would you say is your ideal client nowadays?

(12:29) How do you get in front of said people?

(21:45) So when you work with habits, how does that relate with the book Atomic Habits?

(30:55) What are some of the big goals that you have?

(35:13) What do you feel is you're number one road block stopping you doing all that?

(42:15) We've covered a bunch of stuff, but is there something that we haven't touched on yet that you would like to talk about?

(43:50) Where can we go to learn more about you and what you do?

Ronnie Loaiza

https://ronnielolifecoach.com/

https://www.linkedin.com/in/ronnielolifecoach/

https://www.instagram.com/ronnielolifecoach/

https://www.facebook.com/groups/takeactionwomensleveluphub

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com

www.distinctdigitalmarketing.com

www.distinctdigitalmarketing.co

Guest: Maggie van Galen
Website: maggievangalen.com

What we cover in this episode:

• Maggie’s early love of storytelling and her path from journalism to authorship
• How motherhood inspired her first children’s book series
• The pivot from in-person school visits to writing copy for businesses
• Her ideal clients—and how she helps them speak in ways their audiences understand
• The power of networking and relationship-driven marketing
• Her process for capturing a client’s voice
• Goals for 2024 and how she defines success on her own terms
• The importance of continual learning and surrounding yourself with honest, uplifting people
• Giving back through her children’s book sales to Canines for Disabled Kids
   

Special Mention:
15% of all book proceeds (purchased via Maggie’s website) go to Canines for Disabled Kids through May 1.

Key Questions

(00:53) How did you end up where you are today?

(05:42) Who is your ideal client?

(07:17) How do you get in front of them?

(09:44) When you start working with somebody, is there this commonality, a mistake or something that they have that they're not quite doing?

(12:10) How is the process that you use for coffee and content writing? And I just want to say, how do you get inside the client's head? But capture your client's voice with your words.

(13:48) What are some of your big goals that you want to achieve in the next year?

(18:23) What is the best advice you have ever received?

(20:38) What's the best advice you've ever given?

(23:57) How do you make sure that your cup stay filled and that you get the help that you need in your business?

(27:29) Is there anything that we haven't talked about yet that you'd like to touch on?

(28:30) Where can we learn more about you and what you do?

Maggie van Galen

www.maggievangalen.com

IG www.instagram.com/maggievangalen/

FB www.facebook.com/maggievangalenauthor/

LI www.linkedin.com/in/maggievangalen/

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com

www.distinctdigitalmarketing.com

www.distinctdigitalmarketing.co

Episode Notes:

• Guest: Ahuva Gruen, Fractional CFO and Founder of AG Financial CPA
• Topics covered:
  • Ahuva’s entrepreneurial roots and journey to becoming a fractional CFO
  • Common financial pitfalls businesses face
  • The importance of understanding cash flow, profit margins, and financial processes
  • How Ahuva helps businesses eliminate waste, maximize profits, and plan for growth
  • Why accountability is a crucial driver of success
  • Her holistic approach to financial consulting, focusing on people, processes, profit, and products

Learn more at:
🌐 ahuvacfo.com
🔗 Ahuva on LinkedIn

Key Questions

(01:20) Can you tell us a little bit about how you got to where you are today?

(04:26) Who would you say are your ideal clients to work with today?

(05:24) And how do you get in front of them?

(05:49) You had mentioned that they have - they don't really know where their money's going, where their expenditures are. Is there another kind of common aspect that's going on with businesses before you start working with them?

(11:13) Do you work with businesses all over the world or are you just in one geographical location?

(12:09) What are some of your big goals that you're looking to achieve in the next year or two?

(12:34) By expanding would that be bringing, bringing on like team members or you just bringing like or just bringing on more clients for you to work?

(16:52) Is there anything that you'd like to talk about regarding the significance of cutting out unnecessary expenses while still maintaining the quality standards?

(23:12) When you work with clients you talk about like concentrating their efforts on the most profitable customers. How exactly would you do that?

(27:13) What is the best advice that you have ever received?

(29:31) Is there something that we haven't touched on that you wanted to talk about?

(33:54) Where can we go to learn more about you and what you do?

Ahuva Gruen 

https://www.agfinancialcpa.com/

https://www.linkedin.com/in/ahuvagruen/

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com

www.distinctdigitalmarketing.com

www.distinctdigitalmarketing.co

 Episode Notes:

• Guest: Ryan Wimpey, founder of Tip Top Canine Dog Training and Tip Top Canine Franchising
• Key topics:
  • Ryan’s journey from hobby trainer to managing three businesses
  • The story behind Tip Top Canine’s rapid growth and franchising success
  • How the TIPTOP method changes dog behavior effectively
  • The importance of adult learning principles in staff and client training
  • Balancing brand growth and quality control in franchising
  • Why empathy and pattern recognition are crucial in dog training
  • Ryan’s best business advice: "Ready, fire, aim" and systemizing processes

Learn more about Ryan at https://tiptopk9.com or check out their franchising opportunities.

Key Questions

(02:27) So we got a little bit of how you got to where you are today. Is there any gaps you want to fill in at all for us?

(03:51) When did you guys start offering courses?

(04:33) Who is your ideal client?

(06:35) Do you fill me in on how I'm supposed to do it the same way you did it?

(08:47) Llet's say I'm your ideal avatar or customer. How do you get in front of me? How do I know about So normally, you're googling.

(13:00) You had mentioned... So their ability to process stuff is about a three-year-old in people aspect. Is that what you said?

(14:58) Your business is already huge and massive. What goals do you have in the next year or two?

(15:37) Doubling your franchises, how would that affect your business?

(17:13) Do you guys have a hard time finding dog trainers as part of your staff?

(18:52) With those who are who you're hiring for dog training, do you put them through, let's say, a certain training yourself so that it falls under the way that you guys want it done?

(20:04) So let's go back to your goal with expanding the franchises and the stores and all that stuff. What do you think is the number one road block for getting that to happen?

(22:35) Do you guys buy any other stores or locations?

(23:47) What is the best advice that you have ever received?

(24:37) What's the best advice you've ever given?

(27:46) What do you have to share about principles of adult learning?

(31:46) Is there anything that we haven't touched on yet that you would like to talk about?

(32:15) So is there a certain geographical area in the states that you're in, or are you sprinkled out all over?

Ryan Wimpey

Website / http://www.tiptopk9.com/

 YouTube / https://www.youtube.com/@TipTopK9

 Facebook  / facebook.com/profile.php?id=100063581240998

 Instagram  / tiptopk9

 Tik Tok  / https://www.tiktok.com/@tiptopk9?is_from_webapp=1&sender_device=pc

____

🔗 Personal LinkedIn:   / ryan-wimpey-849287316

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com

www.distinctdigitalmarketing.com

www.distinctdigitalmarkting.co

Welcome to the 200th episode of Entrepreneur Conundrum!

Today, Virginia Purnell dives into the four key digital marketing strategies that can help business owners save time and money while growing their online presence. If you've ever felt overwhelmed by marketing, this episode is for you!

💡 Here’s what you’ll learn:
✔️ How to turn customer reviews into engaging social media content
✔️ How to launch a podcast without it consuming your time
✔️ Why email marketing is still one of the best tools for engagement & sales
✔️ How to optimize your website for speed, professionalism, and SEO

These simple but highly effective strategies will help you increase visibility, connect with your audience, and drive leads—all without blowing your budget!

🚀 Want help implementing these strategies? Virginia can help!
💬 DM her on Instagram or Facebook (@entrepreneurconundrumpodcast @distinctdm) or LinkedIn (@distinctdm)

📩 Visit distinctdigitalmarketing.com to learn more.