Evernest Property Management Show (Formerly 300 to 3,000)

What does it really take to build and lead a high-performing property management sales team?

In this candid and highly practical episode, Spencer sits down with Evernest’s Director of Sales, Hunter Terryn, to pull back the curtain on what makes a killer Business Development Manager (BDM). From early-stage training and culture-fit assessments to playbooks, referral strategies, and what to do when a top performer becomes a liability—this conversation is a masterclass in sales leadership for property management companies.

Whether you’re a solo operator, a sales leader, or a BDM in the trenches, this episode delivers straight talk and actionable tactics you won’t find anywhere else.

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Connect with Matt and Spencer at Evernest: Evernest.co

Guest: Hunter Terryn, Evernest’s Director of Sales

Link: The Challenger Sale  – Book mentioned on rogue sales archetypes

Link: The Book on Rental Property Investing by Brandon Turner – Required reading for Evernest BDMs

Link: WHO Interview Method – Used to screen all sales hires

Link: Lead Simple – CRM mentioned for call recordings and pipeline tracking

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

In this episode, Spencer and Matthew pull back the curtain on over a decade of hiring, coaching, and managing salespeople in the property management space. With insights from interviewing hundreds (and hiring over 50!) BDMs, they break down the 8 defining characteristics of top performers—from personality profiles and follow-up discipline to local market mastery and brand representation.

Whether you're hiring your first salesperson or leading a growing team, this episode is packed with actionable wisdom to help you build a sales engine that drives long-term growth.

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Connect with Matt and Spencer at Evernest: Evernest.co

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

Thinking about selling your property management business? Whether you're looking to retire, reduce stress, or cash out at the right time, this episode breaks down what you need to know about selling in today’s market.

Spencer and Matthew take you behind the scenes of Evernest’s acquisition strategy and what they look for, red flags that kill deals, and how to position your company for maximum value. Plus, they offer rare insight into the macro market shifts impacting prices, capital access, and why density = profitability in 2025.

If you’re planning to sell now or 5 years from now, this is a must-listen masterclass in real-world M&A strategy.

✅ How the M&A landscape has shifted since 2021—and what that means for valuations
✅ Why so many property management companies are stuck in a “slog” right now
✅ The #1 thing that drives profitability in a market =
✅ Red flags that will make Evernest walk away from a deal
✅ The 3 P’s of every sale: Price, People, and Process
✅ How to increase your company’s value before selling (even 3–5 years out)
✅ Why seller financing is becoming more common in this tight capital market
✅ What makes a market or portfolio attractive—and what makes us pass
✅ The importance of removing yourself from the center of your business

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Connect with Matt and Spencer at Evernest: Evernest.co

Link: Connect with Evernest

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

After a short hiatus, The Evernest Property Management Show is back with a brand-new studio and a renewed focus on giving you actionable insights to grow your property management business the right way.

In this episode, we get into one of the most difficult things ambitious property managers can do: Scaling a property management company while avoiding the dangerous landmines.

Drawing from our experience growing Evernest from 30 to over 20,000 doors, we'll unpack the 7 most common mistakes PMs make when trying to scale.

Whether you're just starting your PM company or managing hundreds of doors, this episode is packed with real stories, hard-earned wisdom, and a few laughs along the way.

Bonus: Spencer announces a new investor-focused podcast (and casually fires Matthew on-air 👀).

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Connect with Matt and Spencer at Evernest: Evernest.co

Links & Resources:

• Connect with Evernest

• Related Episode: Poplar Acquisition Breakdown

• Book mentioned: The Hard Thing About Hard Things by Ben Horowitz

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

In this bonus episode of the Evernest Property Management Show, we reflect on the ambitious journey from setting a seemingly impossible goal of 25,000 doors to nearly achieving it, with 23,000 doors under management by December 2024. We also reveal our most recent Poplar Homes and Picket acquisitions, the importance of building relationships in a close-knit industry, and our challenges in the journey. 

We share insights on setting and pursuing big goals, the evolving role of technology, and our future target of managing 250,000 doors. 

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Connect with Matt and Spencer at Evernest: Evernest.co

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

In this episode of the Evernest Property Management Show, we discuss the company's journey through 2022 and 2023, focusing on the challenges and strategies implemented to optimize the business during a plateau. We dig into the benefits of having great people over processes and discuss our efforts to raise capital, adapt to market disruptions, and rethink our growth strategy. 

We also discuss the development of our proprietary software, 'OPEn', to improve operational efficiencies. We also reflect on long-term vision and the importance of communication and patience during plateauing growth, preparing the team for future opportunities and significant acquisitions in late 2023.

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Connect with Matt and Spencer at Evernest: Evernest.co

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

In this Evernest Property Management show episode, Spencer Sutton and Matthew Whitaker share challenges they faced and lessons learned from both failure and success. The discussion covers several topics: acquisitions, expanding into new markets like Denver, Atlanta, and Virginia, hiring issues, and staff departures. They also explored the integration of new team members like Tra Griffin, Dan Crumpton, and Graham Robinson and the management of institutional properties. The episode wraps up with lessons from the rapid growth in late 2022 and plans for navigating the business plateau in 2023.

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Connect with Matt and Spencer at Evernest: Evernest.co

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

In this episode of The Evernest Property Management Show, Spencer Sutton and Matthew Whitaker continue their journey through Evernest’s history, focusing on the early challenges and lessons learned during their expansion into new markets. From hiring talented people and acquiring businesses in Nashville, Chattanooga, and beyond, to navigating integrations and creating scalable processes, this episode is packed with insights about growth, vision, and problem-solving in the property management industry. Tune in for real stories, practical advice, and a behind-the-scenes look at building a nationwide brand.

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Connect with Matt and Spencer at Evernest: Evernest.co

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.

In this episode, Spencer Sutton and Matthew Whitaker continue sharing Evernest's origin story. 

Picking up where we left off, this episode explores the early days of the Great Financial Crisis, when managing just 30 homes felt overwhelming, and the path forward seemed uncertain. From losing money on real estate deals to discovering the game-changing potential of International Team Members, this episode covers pivotal moments that shaped Evernest.

Don’t miss the stories from the early days of Evernest. And be sure to tune in next time to hear how the team helped turn the vision into reality. Subscribe now, and never miss an episode!

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Connect with Matt and Spencer at Evernest: Evernest.co

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

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Production House: Flint Stone Media

Copyright of Evernest 2025.