On Strategy Showcase

On Strategy Showcase, hosted by Fergus O'Carroll.

Basic Member

Latest Episodes

Holiday Ads Special Live from Chicago

Holiday Ads Special Live from Chicago

Planning's greatest Holiday Ads Party returned live to the Merchandise Mart in Chicago. A packed house watched and debated some of the best holiday ads from the US and UK. On stage were Nimisha Jain, CSO at Highdive, Pedr Howard, Head of Creative Excellence at Ipsos, Samantha Cescau, CSO at Leo Burnett and Mark Gross, Co-Founder and Co-CCO at Highdive. Love to hear what your favorite Holiday spot was this year. Thanks to Ipsos, The Effies and Tracksuit for supporting our 2025 live tour. Happy Holidays everyone.

Live from Mother in London: Reflections on 2025

Live from Mother in London: Reflections on 2025

We talk with some of London's top strategic and creative talent about the year that was 2025. Martin Beverley of Ace of Hearts, Paula Bloodworth of Alien Baby, Mel Arrow of McCann, Chris Gallery of Mother and Alex Grieve of BBH join me. Next live tour stop is Boston in late January. Thanks to The Effies, Tracksuit and Ipsos for supporting our Live Tour. 

The story behind Indeed's Gold Effie-winning entrance into the Indian market

The story behind Indeed's Gold Effie-winning entrance into the Indian market

The odds were stacked against Indeed in India. Late to market and up against behemoths whose combined market share crossed 90%, they had a fight on their hands. We hear the backstory of how they build a B2B beachhead as a way into the broader B2C market. Thanks to the Effies for making this international episode possible.

On the Spot: The Ordinary & Claude AI

On the Spot: The Ordinary & Claude AI

We're joined by Helene Dick, Head of Strategy at Special LA and Tom Kenny, CSO at Courage in Toronto. We discuss new work from The Ordinary and Mother's campaign for Claude AI. Thanks to Tracksuit and System1 for supporting this series.

Live from the 2025 UK Effie Awards

Live from the 2025 UK Effie Awards

Our interviews with UK winners as their amazingly effective work gets recognized on Effie night in London. Xbox, Uber, Smarty Mobile, Irish Tourism, Walkers, CALM, and the Grand Prix winning Nurofen from McCann London. What a night for McCann. They also won Agency of the Year and took home a total of seven awards. You can see all of the creative work from these interviews on our website at onstrategyshowcase.com.

Live from Deutsch in LA: Those Moments of Magic

Live from Deutsch in LA: Those Moments of Magic

We brought together planners and creatives to talk about epiphany moments - those times when you know you've just unlocked the idea. We talk about what they ultimately led to in the work. Joining me are Ryan Lehr, Co-CCO at Deutsch, John Deschner, Head of Brand at Maximum Effort, Jill Burgeson, CSO at TBWA/Chiat/Day/LA, Amanda Shapiro, EVP Strategy at Deutsch and Jason Karley, ECD at Artist's Equity. Thanks to Tracksuit, The Effies and Ipsos for supporting our live tour.

Chris Beresford Hill shares the truth behind Michael Cera for CeraVe

Chris Beresford Hill shares the truth behind Michael Cera for CeraVe

An encore airing of this multiple Gold Effie winner. Chris Beresford-Hill, Worldwide Chief Creative Officer at BBDO shares the real story behind the Michael Cera campaign, one he led while at Ogilvy. Frustrated by how it was being told, he shares the reality. 

How Persil followed women into sports

How Persil followed women into sports

Unilever CMO, Tati Lindenberg and MullenLowe's Rachel Stets join me to share how Unilever's detergent brand in the UK, in an effort to reclaim its product performance strengths, partnered with Arsenal women's soccer for the "Every Stain Should Be Part of the Game" initiative. Thanks to Tracksuit (the affordable brand tracking solution) for supporting this episode.

Live from Mischief in NY: Has what matters most ever changed?

Live from Mischief in NY: Has what matters most ever changed?

Five NY strategy leaders reflect on our topic and share their points of view on where we are today and how strong the future looks for what we do. Joining us are Jeff McCrory of Mischief, Tass Tsitsopoulos of W+K, Anibal Casso of Ogilvy, Emily Portnoy and BBDO, and Tom Morton of Narratory Capital. Thanks to our live tour sponsors: The Effies, Tracksuit and Ipsos. 

Bio of On Strategy Showcase

On Strategy Showcase, hosted by Fergus O'Carroll, is a podcast that delves into the stories behind successful marketing campaigns, focusing on the strategies that drove their success. In each episode, marketers from various industries share their experiences and insights, offering a behind-the-scenes look at the decision-making process and tactics employed to create impactful campaigns.

The podcast highlights the importance of strategy in driving marketing success, exploring the thought processes, challenges, and creative solutions that marketers encountered along the way. Listeners can expect to gain valuable insights into the development and execution of innovative campaigns, as well as the lessons learned from both successes and failures.

Similar Podcasts

The "This is Product Management" podcast, presented by DISQO.

Podcasts

United States

The E2 Law Podcast, brought to you by Greenberg Traurig, LLP.

The Abundant Yoga Teacher Podcast, hosted by Amy McDonald.

Embracing Human, hosted by Taryn Raine.

The SFR Show, hosted by industry professionals and personal investors from the Roofstock team.

Podcasts

Canada

Startup Women Podcast, hosted by Kayla Isabelle.

Podcasts

United States

"Leaders of Consulting," hosted by Spotlight Podcasting.

"The Digital Marketing Podcast" is a weekly podcast and hosted by Ciaran Rogers and Daniel Rowles.

Podcasts

United States

"Climb In Consulting" podcast interviews leaders in the management consulting field.

back-to-top