The Podcast On Podcasting

Tap into the blueprint that turned Shayna Rattler-Davis’ podcast into a six-figure business. From shorter episodes and strategic batching to brand positioning that lands corporate contracts, Shayna shares the exact shifts that made her show a top 3% success. Don’t miss the real strategy behind podcasting with serious ROI.

WHAT TO LISTEN FOR

• The surprising impact of shortening episode length
• Why your podcast must have a business model
• A simple research strategy to find out what your audience wants 
• 5 overlooked ways to monetize your expertise
• How to position your podcast brand for high-paying corporate deals

RESOURCES/LINKS MENTIONED

• Answer The Public
• Listen Notes

ABOUT SHAYNA DAVIS

Shayna Rattler-Davis is the Media & Money Mentor behind The Influence Economy podcast, an award-winning show ranked in the top 3% globally with 165 episodes, and helps women entrepreneurs build million-dollar multimedia empires with podcasting at the core. Featured in over 500 media outlets and author of several books, she teaches her audience how to turn visibility into profitability by landing corporate contracts, securing sponsorships, commanding high-paid speaking engagements, and scoring traditional book deals so they can create scalable business models instead of chasing ads and merch.

CONNECT WITH SHAYNA

• Website: Shayna Davis
• Podcast: The Influence Economy Podcast | Apple Podcasts and Spotify
• Facebook: Shayna Davis
• Instagram: @shaynarattlerdavis
• LinkedIn: Shayna Rattler Davis

CONNECT WITH US

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship! 

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!

What happens when you stop giving away your best content for free? Kevin Jans did just that and turned a weekly podcast into a high-revenue subscription and consulting engine. Dial in as he reveals how he restructured his offer, nailed his pricing, and built a thriving business around micro-niching that works.

WHAT TO LISTEN FOR

• The pivot from free content to a profitable subscription model
• How to analyze binge-listening patterns to keep subscribers engaged
• Top-tier offerings to boost customer retention and lifetime value
• 3 critical questions to define your profitable micro-niche
• When to confidently say "no" and cut marketing costs

RESOURCES/LINKS MENTIONED

• Transistor
• Why the Micro-niche is Mighty | Kevin Jans | TEDxTampaBay

Tune into the Contracting Officer Podcast 2.0 (Samples) on Apple Podcasts! Hear a quick intro and a 5-minute episode preview, and get 10% off with promo code SEAL10 if it’s a fit. Start here: https://apple.co/4m72Xgx.

ABOUT KEVIN JANS

Kevin Jans is the founder of The Contracting Officer Podcast and Skyway Acquisition, LLC, and brings over 25 years of federal contracting expertise as a buyer and seller to his work. He spent nearly 16 years on active duty as a U.S. Air Force and Special Operations Command Contracting Officer and Contract Specialist, procuring a wide range of goods and services. In 2012, he launched Skyway Acquisition, which provides training, consulting, and expert‐witness services to small and large government contractors and federal agencies alike. Unique in knowing government contracting from every angle, Kevin has testified on topics ranging from the federal buying process and acquisition strategies to ethics, conflicts of interest, and the impact of early‐stage activities on contract outcomes.

CONNECT WITH KEVIN

• Website: Skyway Acquisition
• Podcast: Contracting Officer Podcast 2.0 | Apple Podcasts and Spotify
• LinkedIn: Kevin Jans
  
  

CONNECT WITH US

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!

If you want to turn your podcast into a growth machine, this episode has you covered. Katie Brinkley breaks down her four-post strategy that transforms social engagement into real downloads, meaningful conversations, and actual revenue. Hear how she scaled her show and what consistency, strategy, and smart data can do for yours.

WHAT TO LISTEN FOR

• The power of 10-minute solo episodes for time-pressed listeners
• What a quick question or stat can do to your audience
• Why share client wins or your own journey
• A way to open DM conversations and avoid algorithm penalties
• How to attract sponsors and justify ad rates
•  

RESOURCES/LINKS MENTIONED

• GroupTrack CRM
• Metricool
• ChatGPT

ABOUT KATIE BRINKLEY

Katie Brinkley is a bestselling author and social media strategist whose “less-is-more” philosophy has reshaped how brands engage online. As the author of The Social Shift, she distilled two decades of journalism and marketing experience into her signature 4-post formula, helping everyone from solopreneurs to enterprises like AT&T and DirecTV drive real results with minimal content. A platform-agnostic storyteller, Katie blends data-driven insights with compelling narratives to capture ideal audiences, boost engagement, and turn followers into customers efficiently and authentically.

CONNECT WITH KATIE

• Website: Next Step Social Communications
• Podcast: Rocky Mountain Marketing | Apple Podcasts and Spotify
• Facebook: Katie Brinkley
• Instagram: @iamkatiebrinkley
• LinkedIn: Katie Brinkley
• X: @_KatieBrinkley

CONNECT WITH US 

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide!

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here! 

Silence the fears holding you back from launching your podcast as Corine La Font shares her real talk on overcoming doubt, building confidence, and taking creative control over your show. She unpacks hard-earned tips to help your podcast rise above the noise and truly connect with listeners. Stick around to learn how small, consistent actions can turn your podcasting dreams into reality.

WHAT TO LISTEN FOR

• Why you need to harness the power of podcast analytics
• Common podcasting fears and how to overcome them
• The value of self-acceptance in podcasting
• How to create magnetic episode titles 
• Effective cover art tips every podcaster should try
  
  

RESOURCES/LINKS MENTIONED

Grab Corine La Font’s free eBook course, How to Build a Powerful Podcasting Platform! With 138 pages, 10 modules, and 40 lessons, you’ll learn how to create, grow, and monetize your show step-by-step. Download it now at https://bit.ly/4bv0FTE!

ABOUT CORINE LA FONT

Corine La Font is a Trinidad and Tobago-born public relations and communications consultant, speaker, podcaster, author, and publisher. After earning her degree in Human Resource Development from the University of the West Indies, she spent over two decades in Jamaica honing her craft, writing, editing, and marketing books, e-media, and audio productions for a diverse range of clients. Now back on home soil, Corine leverages her island heritage and global experience to help individuals and organizations discover their authentic voice, craft compelling narratives, and communicate with impact across traditional and digital platforms.

CONNECT WITH CORINE

• Website: Beyond The Lines Learning
• Podcast: BetweenTheLines | Apple Podcasts and Spotify
• Facebook: Corine LaFont
• Linkedin: Corine La Font
• Instagram: @corinelaf
• TikTok: @betweenthelinespodcast
• X - @CorineFont

CONNECT WITH US

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below!

• Identify Your Avatar - Free Course 1/6
• What To Do BEFORE You Launch Your Podcast - Free Course 2/6
• How To Launch A TOP Show - Free Course 3/6
• Best Marketing And Growth Strategies - Free Course 4/6
• How To Monetize Your Podcast - Free Course 5/6 
• Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here! 

Boost your podcasting confidence and sound like a pro with Chris Smith from Podtastic Audio. He shares practical tips on calming nerves, nailing interviews, and leveling up your audio quality without overcomplicating your setup. Don’t miss this episode if you're ready to sound better and feel bolder behind the mic.

WHAT TO LISTEN FOR

• Common jitters new podcasters face 
• How a host's nervousness can lead to stiff, scripted responses
• Solo vs. Interview episodes: Advantages and purposes
• Recommendations for microphones across various budget ranges
• AI tools for streamlining editing, and improving audio quality
  
  

RESOURCES/LINKS MENTIONED

• The Podtastic Playbook by Chris Smith | Kindle
• Riverside
• Audacity
• Descript
• AppSumo

Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide!

ABOUT CHRIS SMITH

Chris Smith is the founder of Podtastic Audio, where he helps indie podcasters create professional-quality shows without the overwhelm. With a background in audio production and a passion for podcasting, Chris focuses on making podcasting fun again—for both creators and listeners. Through Podtastic Audio, he provides simple tools, clear guidance, and ongoing support so independent podcasters can sound great, stay consistent, and actually enjoy the process.

CONNECT WITH CHRIS

• Website: Podtastic Audio
• Podcast: Podtastic Audio | Apple Podcasts and Spotify
• Instagram: @podtasticaudio
• LinkedIn: Chris Smith
• YouTube: Podtastic Audio
• X: @PodtasticA

CONNECT WITH US

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!

Ready to save hours on podcast production without losing your personal touch? Slobodan (Sani) Manić shares how to streamline your workflow with AI and automation while keeping your content authentic. Learn how to reduce stress, boost growth, and stay consistent behind the mic.

WHAT TO LISTEN FOR

• A crucial first step in podcasting
• The power of templating episode outlines 
• Ways to automate outreach, scheduling, and follow-up emails
• How to use ChatGPT effectively 
• Why assumptions limit your show’s potential

RESOURCES/LINKS MENTIONED

• Podpacer
• Make
• ChatGPT
• Claude

ABOUT SLOBODAN MANIĆ

​Slobodan “Sani” Manić is a seasoned digital optimization specialist with over a decade of experience in web performance, technical SEO, and conversion rate optimization (CRO). He is the host of the No Hacks Podcast, where he engages with industry experts to explore effective digital strategies without relying on shortcuts. ​

Sani is the co-founder of Web Performance Tools, Inc., the company behind products like Podpacer and Coheseo. He also serves as the fractional Chief Growth Officer at FOSH.  His previous roles include positions at Instacart, Maksimer AS, and Alpha Brand Media (Search Engine Journal)

CONNECT WITH SLOBODAN

• Website: Slobodan "Sani" Manić
• Podcast: No Hacks | Apple Podcasts and Spotify
• Instagram: @slobodanmanic
• LinkedIn: Slobodan Manić

CONNECT WITH US

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!

Retired police sergeant Patrick O'Donnell reveals the gritty truth behind his leap from street patrol to podcasting and publishing! Uncover his secrets to authentic storytelling, learn why real police work isn’t like TV dramas, and see how his podcast unlocked surprising opportunities—including book deals and TV appearances. Get inspired by his no-BS advice to tell your story and keep pushing forward!

WHAT TO LISTEN FOR

• Why you should "dig the well before you're thirsty"
• The surprising impact podcast appearances can have
• How to monetize podcasts creatively 
• Top 3 things crime dramas always get wrong 
• Critical advice for newbie podcasters

RESOURCES/LINKS MENTIONED

• Cops and Writers: From The Academy To The Street by Patrick J O'Donnell | Kindle and Paperback
• Cops And Writers: Crime Scenes And Investigations by Patrick O'Donnell | Kindle and Paperback
• The Good Collar by Patrick O'Donnell | Kindle, Paperback, and Hardcover
• I Never Wore Plaid by Joel Grey | Kindle
• Buzzsprout
• Zoom Pro 

ABOUT PATRICK O’DONNELL

Patrick O’Donnell is a retired City of Milwaukee police sergeant with 25 years of street experience, where he supervised various special units and investigated major felonies. He’s the author of ten books, including his newest thriller, The Good Collar. He hosts the popular Cops and Writers Podcast and runs a 7,500-member Facebook group for crime writers. He has also hosted true crime television documentaries and has consulted with crime writers for their books and screenplays. O’Donnell lives in Wisconsin, where he enjoys working out, riding his Harley, and spending time with family.

CONNECT WITH PATRICK

• Website: Cops and Writers
• Podcast: Cops and Writers | Apple Podcasts and Spotify
• Facebook: Cops and Writers | Facebook
• YouTube: Patrick O'Donnell
•  

CONNECT WITH US

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship! 

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!

You love your podcast, but your podcast alone isn't enough to scale your business. In this episode, we reveal exactly why a newsletter is the essential secret weapon for top podcasters, helping you protect your content, increase conversions, and build deeper, lasting connections with your listeners. You'll discover step-by-step strategies to craft emails people actually open, read, and act upon!

WHAT TO LISTEN FOR

• Why relying solely on your podcast or social media is risky
• How newsletters nurture casual listeners into loyal clients
• A savvy way to make more lucrative sponsorship deals
• The #1 mistake podcasters make when emailing their audience
• Small email list vs. large inactive list

RESOURCES/LINKS MENTIONED

• ConvertKit
• MailChimp
• Constant Contact
• Go High Level (GHL)
• ActiveCampaign
• Brevo (formerly Sendinblue)
• ChatGPT

CONNECT WITH US

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!

Want to know the secret to hosting awesome, insightful interviews that listeners love? Laura Jane Layton reveals her simple yet powerful checklist for a seamless guest experience that'll instantly boost your show's quality and consistency. Find out how just a bit of planning can totally transform your podcast—and keep listeners hooked episode after episode!

WHAT TO LISTEN FOR

• Why every podcast host should have a detailed checklist
• How to clearly define your podcast avatar
• Best practices for handling guest self-promotion on your podcast 
• Critical reasons to keep your podcast episodes evergreen 
• The essential medical disclaimer your podcast needs (and why!) 

RESOURCES/LINKS MENTIONED

• Don’t Talk Like This On Or Off The Mic - Laura Jane Layton [357]
• Spotify
• Apple Podcasts
• Zoom

ABOUT LAURA JANE LAYTON 

​Laura Jane Layton is a dedicated life coach with over 35 years of corporate experience, specializing in guiding individuals toward personal and professional growth. Her journey from overcoming significant personal challenges, including homelessness at 24 with two children, to building a successful corporate career, has equipped her with deep empathy and resilience. Laura now focuses on helping clients develop positive self-talk, manage stress, and achieve life balance. She offers personalized coaching tailored to each individual's unique path, emphasizing self-discovery and authentic living. Laura is committed to empowering clients to become their own best advocates, fostering self-love and confidence.

CONNECT WITH LAURA JANE

• Website: Laura Jane Layton
• Podcast: The Laura Jane Layton Show® | Apple Podcasts and Spotify
• Facebook: The Laura Jane Layton Show 
• LinkedIn: Laura Jane Layton

CONNECT WITH US 

If you are interested in getting on our show, email us at team@growyourshow.com.

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide!

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!