REady2Scale - Real Estate Investing

What does today’s housing data tell us about tomorrow’s economy? On this episode of REady2Scale, Jeannette Friedrich sits down with Lance Lambert, CEO of Resi Club and former real estate editor at Fortune Magazine, to unpack the real story behind housing inventory levels, affordability pressures, and regional price corrections. From Sunbelt softness to generational shifts in homeownership, Lance offers a grounded, data-informed view of where we stand and where we may be headed. Key Takeaways: Inventory is building, but not fully recovered: Active listings have passed one million for the first time since 2019, though total inventory is still below pre-pandemic norms. The increase is driven more by slower sales than a surge in new supply. Affordability remains a constraint: Home prices grew faster than incomes during the pandemic boom. With mortgage rates still elevated, many homeowners are hesitant or unable to move. Underwater mortgages are highly concentrated: While only about 1% of U.S. mortgages are underwater nationally, pockets in the Sunbelt, like Cape Coral and Austin, show higher risk. These cases are mostly limited to 2022 buyers. Regional bifurcation is widening: Sunbelt markets and parts of the West are softening, while many Midwest and Northeast markets are holding firmer due to tighter supply. The “locked-in” effect is real: Homeowners with low mortgage rates are staying put, reducing turnover. The current level of home sales per capita is at a 40-year low. Generational timing is shifting: The average age of first-time homebuyers is now 38, up from 33 just five years ago, driven by both affordability and lifestyle delays. Builders are feeling the pressure: New construction inventory is at a decade high, and developers are relying more on incentives and price cuts to move product. The housing shortage debate is nuanced: Estimates of how short the market is vary significantly. Some regions have a true supply gap, while others show little evidence of shortage when adjusted for population and household formation. What could shift the market: Income growth, rate adjustments, and time-driven lifestyle changes may gradually unlock inventory and restore balance. This episode is a detailed, research-backed conversation for anyone seeking clarity on how structural shifts and economic forces are shaping the future of U.S. housing. Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices

Is Preferred Equity Worth It? Understanding the Upsides and Downsides As the market evolves and new deal structures gain traction, more investors are being offered alternative positions in real estate deals. One of the most talked-about today is preferred equity. But how does it actually work, and what should you be weighing before committing capital? In this episode of REady2Scale, Jeannette Friedrich, Director of Investor Relations at Blue Lake Capital, breaks down where preferred equity fits in the capital stack and explores both the advantages and trade-offs of taking this position. If you're considering a pref equity investment, this episode will help you better understand the mechanics, the risks, and the questions to ask before investing. Key Takeaways: What preferred equity is and how it fits into a real estate capital stack Why investors are showing increased interest in this structure The potential benefits and limitations of preferred equity positions How pref equity compares to common equity from a risk and return perspective What to consider before deciding if it's the right fit for your strategy If you're evaluating different ways to invest in real estate beyond the typical LP role, this episode offers essential context to help you make an informed decision. Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices

What if managing a 300-unit apartment complex was more like running a multimillion dollar business than simply collecting rent? In this episode of REady2Scale, Jeannette Friedrich is joined by Kayla Maack, Senior Asset Manager at Blue Lake Capital, to unpack the reality behind asset management in multifamily real estate. From fostering resident relationships to avoiding costly renovation pitfalls, Kayla brings a wealth of experience and unfiltered insight into the systems, leadership, and mindset that separate average operators from great ones. Key Takeaways: - Beyond Rent Collection: Discover the complex daily operations required to manage multifamily assets and how even small inefficiencies can have significant financial consequences. - Resident Retention Through Human Connection: Learn how consistent, compassionate communication with residents can reduce turnover and build long-term trust, even in a tech-driven environment. - The “CEO” Mindset: Understand why on-site managers should think of themselves as CEOs of multimillion dollar businesses and how that shift impacts property performance. - Leadership as Leverage: Explore how thoughtful leadership and team motivation directly translate into better resident experiences and stronger returns. - Avoiding Renovation Pitfalls: Hear how renovation tracking systems, especially those that measure cost and ROI by unit, can help prevent project delays and budget overruns. - When Management Changes Lives: Kayla shares a powerful story of how one small act of thoughtfulness changed the trajectory for a resident in crisis. This episode is essential for investors, asset managers, and anyone curious about what truly drives operational success in multifamily real estate. Guest: Kayla Maack, Senior Asset Manager at Blue Lake CapitalHost: Jeannette Friedrich, Director of Investor Relations Connect with Kayla on LinkedIn: https://www.linkedin.com/in/kayla-maack-7999354a/ Learn more at bluelake-capital.com. Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices

Is insurance the hidden reason multifamily deals no longer pencil like they used to? In this episode, Jeannette Friedrich, Director of Investor Relations at Blue Lake Capital, breaks down how a global phenomenon called reinsurance is driving up insurance costs across the U.S. and eroding investor returns. What used to be a manageable line item has now doubled or tripled in some markets, threatening the viability of deals, especially in high-risk regions. This episode covers: What reinsurance is and why it impacts local multifamily investments How premiums have surged 30% to 50% in 2023 and 2024 due to climate risk and inflation Why insurance now consumes as much as 9% of gross income in some deals How this shift is affecting underwriting, deal flow, and investor distributions Red flags passive investors should watch for when reviewing deals What proactive sponsors are doing to mitigate insurance risk, such as shifting markets, increasing deductibles, and focusing on disaster-resilient CapEx Why conservative underwriting and geographic diversification matter more than ever To dive deeper into how insurance fits into broader 2025 risk trends, check out our H2 Multifamily Outlook Report here: https://hubs.la/Q03rwdbQ0  Timestamps 00:00 Introduction to Multifamily Investment Challenges 00:42 Understanding Reinsurance 01:20 Impact of Reinsurance on Multifamily Investments 02:59 Strategies for Investors to Mitigate Insurance Costs 04:08 Evaluating Sponsor Practices 04:35 Blue Lake's Approach and Resources Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the retail apocalypse was just bad PR? In this episode of REady2Scale, we dive into the misunderstood world of retail and mixed-use real estate with Babak Ziai, founder of BrandView Inc. With over $2.5B in transactions and decades of experience transforming overlooked properties, Babak offers a grounded, data-informed perspective on where the real opportunities lie in today’s evolving retail landscape. If you’ve ever written off retail as yesterday’s asset class, this conversation may change your mind. Key Takeaways: - Retail is not one thing: Babak breaks down the diverse categories of retail such as malls, grocery-anchored centers, and street retail, and explains why each responds differently to market forces. - Why e-commerce didn’t kill retail: Retail isn’t disappearing; it is evolving into a service and experience-based model where human interaction, wellness, and dining are central. - What makes mixed-use properties work: Learn how thoughtful integration of secondary uses like office or residential around retail can create stronger, more resilient assets. - How to revitalize overlooked assets: Babak shares his “rent roll 2.0” strategy and explains what types of tenants and experiences drive long-term NOI growth in challenging markets. - Real-world operations insight: From activating vacant space with pop-ups to building trust with tenants, hear how hands-on property management can become a competitive advantage. - Misconceptions investors still have: Babak reflects on why retail remains misunderstood and where sophisticated investors are finding opportunities that others miss. Whether you are active in commercial real estate or simply curious about what’s next for physical retail, this episode offers a thoughtful and nuanced look at an asset class that is far from obsolete. Timestamps 00:00 Introduction and Episode Overview 00:24 Meet Bobak Zai: Retail Investment Expert 01:44 Understanding Retail Segments 03:58 The Future of Retail in an E-commerce World 07:20 Transforming Overlooked Properties 26:15 Lightning Round and Closing Thoughts Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices

If the market dropped 30%, would your legacy be at risk? Wealth that lasts doesn't just grow. It defends. In this episode, Jeannette Friedrich, Director of Investor Relations at Blue Lake Capital, shares the exact three-layer strategy she has seen high-net-worth investors use to preserve their wealth, and now teaches within her own family. This approach helps you navigate uncertainty, avoid forced decisions, and remain flexible in volatile markets. Key takeaways from this episode: - Why holding 6 to 12 months of operating cash is essential, even for those with eight-figure net worths - How passive income investments like multifamily real estate and preferred equity help reduce taxable income - The purpose of a dedicated liquidity buffer and how it gives you the freedom to act without disrupting your portfolio - Why relying on a single investment strategy leaves you vulnerable in unpredictable markets - How combining all three layers builds financial resilience that supports both lifestyle and legacy Timestamps 00:00 Introduction to Wealth Defense 00:45 Understanding Market Impact 01:52 Layer 1: Operating Cash 02:25 Layer 2: Passive Income 03:09 Layer 3: Liquidity Buffer 04:19 Conclusion and Next Steps Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices

What changed, what didn’t, and what does it all mean for investors today? Twelve months ago, Paul Fiorilla of Yardi Matrix shared a cautiously optimistic outlook on multifamily real estate despite rising interest rates. Now, in June 2025, he returns to assess how that outlook held up. In this episode, Paul and host Jeannette Friedrich take a data-driven look at the key shifts in market fundamentals, capital flows, rent dynamics, and global headwinds, and what these mean for the road ahead. Key Takeaways: - Multifamily demand remained strong through 2024 but is expected to moderate due to slowing job growth, reduced immigration, and corporate return-to-office mandates - Interest rates have not declined as anticipated, keeping refinancing difficult and limiting transaction volume across the market - Distress exists but remains isolated, with capital still available for loan workouts, preferred equity, and mezzanine solutions - Sunbelt markets continue to experience rent softness due to oversupply, even as new construction slows significantly - Renewal rents are outperforming asking rents, reinforcing the value of tenant retention over new lease growth assumptions - Conservative underwriting is critical, particularly in assuming flat or modest rent growth and avoiding reliance on overly optimistic projections - Investors should prioritize experienced sponsors with strong balance sheets and a track record of navigating challenging environments - Geopolitical shifts, including trade policy and U.S. retrenchment from global leadership, introduce new macroeconomic risks that may influence capital flows and inflation Timestamps 00:00 Introduction and Guest Reintroduction 01:22 Market Overview and Risk Assessment 02:19 Property Fundamentals and Demand Drivers 05:49 Capital Markets and Financing Challenges 15:30 Regional Market Insights and Rent Growth 23:57 Geopolitical Risks and Future Outlook Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices

When you hear “immigration,” do you think of people or capital? In this episode, Jeannette Friedrich breaks down a lesser-known but highly influential trend: the flow of global wealth into U.S. real estate. From institutional investors to high-net-worth families, five countries are significantly shaping U.S. property markets through strategic investments. This episode offers a data-backed breakdown of who is investing, where, and why, giving investors a clearer lens on what drives pricing, competition, and long-term opportunity. Key Takeaways: - Canada leads as the largest foreign investor in U.S. commercial real estate with over $184 billion deployed since 2015, driven by pension funds seeking long-duration, dollar-denominated cash flow - Chinese investors focus on single-family and condo assets near top universities, with motivations including capital flight hedging, education pipelines, and EB-5 visa incentives - Mexico leverages geographic proximity, with dual-national families targeting vacation rentals and income properties in border states and Florida - Indian investors are the fastest-growing segment, focusing on suburban tech corridors in markets like Austin and the Bay Area to establish long-term roots and benefit from rental yield differentials - Sovereign wealth funds from the Gulf region, especially Qatar, are deploying capital at scale into U.S. trophy assets, data centers, and private credit, seeking diversification away from petro-currency exposure - By understanding these trends, investors can gain a competitive edge in anticipating shifts in demand, asset pricing, and capital inflows across U.S. markets. Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices

Are we heading toward a global correction, or just caught in fear?With uncertainty dominating today’s headlines, it is natural to look for historical patterns that help make sense of what is next. In this episode, Dr. Adam Gower, founder of GowerCrowd and a seasoned real estate capital advisor, unpacks the financial lessons he uncovered from studying the Great Depression and how they apply to navigating today’s volatile market. From capital preservation to creativity under pressure, this episode is filled with hard-earned wisdom for investors looking to endure and thrive in uncertain times. In this episode, you’ll learn: - Why the impact of major downturns often feels delayed in real estate but is no less severe - How low leverage, lender relationships, and capital reserves helped investors survive the Great Depression- Why creativity (like Hilton’s asset management pivot) was essential during past crises- What signals Adam Gower is tracking now that concern him more than any in his 40-year career- How to rethink financial freedom, modest wealth-building, and burn rate in a post-2024 world - Why long-term perspective, humility, and helping others are critical for building an extraordinary life Guest: Dr. Adam Gower Founder, GowerCrowd Newsletter: gowercrowd.com Research paper: https://gowercrowd.com/real-estate-syndication/resources/navigating-uncertainty-great-depression-lessons PhD in History, Banking and Risk Mitigation Former President, Asia Pacific at Universal Studios For a deeper dive into Adam’s research on the Great Depression and its parallels to today’s macroeconomic landscape, find the link to his white paper in the show notes.  Are you REady2Scale Your Multifamily Investments? Learn more about growing your wealth, strengthening your portfolio, and scaling to the next level at www.bluelake-capital.com. Credits Producer: Blue Lake Capital Strategist: Syed Mahmood Editor: Emma Walker Opening music: Pomplamoose *𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. Learn more about your ad choices. Visit megaphone.fm/adchoices