School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast

I had two people ask me about the "Behind the Scenes" operations of the School of Podcasting. I was nervous about doing this episode. If you're new to the show, I normally don't talk about myself for 47 minutes. As I had two people ask similar questions, I thought I'd share information about:

Where I Started (start ugly - great book)

My first podcast setup

My first "business office"

Why and how I upgraded (and why you probably don't need to).

What I'm using now for the podcast and the business.

I also mention the Podcaster Happy Hour (check out this new networking and education event).

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Question of the Month

Per Jacobs Media, 70% of Podcast Discovery comes from word of mouth. With this in mind, what was the last thing you recommended to someone, and (more importantly) why? (This doesn't have to be a podcast, but if it is cool!). I need your answer by July 26th, 2024. Don't forget to say the name of your show, your website address, and a little bit about it (your tagline, etc). Don't have a website? Order a domain at Coolerwebsites.com

Click Here to Upload/Record Your Answer

Question of the Month

Join the School of Podcasting Community Risk-Free

Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

Mentioned In This Episode

Join the School of Podcasting Community

Profit From Your Podcast Book

Power of Podcasting Network

Dave's YouTube Channel

Dave's Podcasting Newsletter

Buy Dave a Coffee

Put Dave In Your Pocket

Some people can "riff" off the top of their heads, while others need a script. Do whatever works for you, but when it SOUNDS LIKE YOU'RE READING, it can lose listeners. Today, I bring in Professional Voiceover Artist Jodi Krangle to give us some tips on how to sound natural. She also shares some insights on the voiceover industry and her pet peeves in podcasting.

Find Jodi at www.voiceroversandvocals.com

Join the School of Podcasting Community Risk-Free

Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

Got Feedback On This Episode?

I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. 

Share Your Thoughts

Question of the Month

Per Jacobs Media, 70% of Podcast Discovery comes from word of mouth. With this in mind, what was the last thing you recommended to someone, and (more importantly) why? (This doesn't have to be a podcast, but if it is cool!). I need your answer by July 26th, 2024. Don't forget to say the name of your show, your website address, and a little bit about it (your tagline, etc). Don't have a website? Order a domain at Coolerwebsites.com

Click Here to Upload/Record Your Answer

Question of the Month

Where I Will Be?

I'll be speaking at Podcast Movement in Washington DC August 19-22.

Ecamm Creator Camp October 15-18 in (Bostonish MA)

I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where

Want me to speak at your event or online meetup, contact me here.

Mentioned In This Episode

Join the School of Podcasting Community

Profit From Your Podcast Book

Today's episode is an exciting one as we introduce a brand-new show, "Podcasting Hot Seat." This fresh concept blends the best elements of the Podcast Review Show and the Podcast Rodeo Show. Our inaugural guest on Podcasting Hot Seat is the multi-talented Stephanie Graham. We will discuss her engaging podcast, "Nosy AF," her vibrant art practice, and the challenges and triumphs of maintaining a successful online presence.

Want a turn in the Podcast Hot Seat? See www.podcasthotseat.com/store

Got Feedback On This Episode?

I'd love to hear what you thought about this episode. If you have a minute or two, it's less than 5 questions and works great on your phone or computer. 

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Mentioned In This Episode

Join the School of Podcasting Community

NoseyAF Podcast

Stephanie Graham's Website

Follow the Nosey AF show

Podcast Talent Coach Show 500

Podcast Rodeo Show

Podcast Hot Seat

Podcast Review Show

Profit From Your Podcast Book

Power of Podcasting Network

Dave's YouTube Channel

Dave's Podcasting Newsletter

Buy Dave a Coffee

Put Dave In Your Pocket

Where Will Dave Be?

Question of the Month

How to Ensure Your Podcast Guests Shine:

Understanding your audience is non-negotiable when crafting an exceptional podcast. All good podcasters start by clearly identifying their audience. Are you catering to 24-year-old women or 59-year-old women? Knowing your audience is essential to producing content that resonates. This involves diligent research to understand your listeners' preferences and needs.

Today, we're talking about how to do ENGAGING interviews as well as how to GET MORE INTERVIEWS. 

Thinking of Starting a Podcast?

Are you considering diving into the dynamic world of podcasting? Look no further! Join the School of Podcasting community today and unlock a wealth of knowledge and support tailored just for you. As someone with decades of life experience, your voice is invaluable, and podcasting offers a unique platform to share your wisdom, stories, and passions with the world.

With our step-by-step guidance and personalized approach, you'll navigate your podcasting journey with ease, turning your ideas into captivating audio experiences. Plus, as a special bonus, use the coupon code "listener" to embark on your podcasting adventure with exclusive savings. Don't the voice in your head hold you back – embrace the power of podcasting and join us at the School of Podcasting today!

Go to https://www.schoolofpodcasting.com/listener

Got Feedback On This Episode?

I'd love to hear what you thought about this episode. If you have a minute or two, it's less than 5 questions and works great on your phone or computer. 

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Mentioned In This Episode

Video Version on Libsyn's YouTube

Join the School of Podcasting Community

Profit From Your Podcast Book

Power of Podcasting Network

Dave's YouTube Channel

Dave's Podcasting Newsletter

Buy Dave a Coffee

Put Dave In Your Pocket

Where Will Dave Be?

Question of the Month

Podcast Rodeo Show

Podcast Hot Seat

Your Podcast Website

Tidycal

Acuity Scheduling

Today we talk about if your show is feeling stale, maybe a change of input could help. One form of content that might be getting overlooked is books. In addition to libraries, there are online tools. In Ohio we have Libby and Hoopla Digital that allow you to listen audiobooks for free. Spotify has recently added audiobooks to their service and Amazon has Audible.

When you change the information that is feeding your brain, you change the output of your show.

Join the School of Podcasting Community Risk-Free

Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

 Contributors

Zo from Back Look Cinema https://www.backlookcinema.com/podcast 

J from Okie Bookcast https://www.okiebookcast.com/ 

John Finkelde - Grow a Healthy Church https://growahealthychurch.com/ 

York from Welcome to Earth Stories https://welcometoearthstories.com/ 

Mark from Practical Prepping https://practicalprepping.info/ 

Mike from the 70's Vs the 80s https://podcasts.apple.com/us/podcast/the-70s-vs-the-80s/id1527870389

(mike buy a domain at coolerwebsites.com and point at something).

Craig from Live Well and Flourish https://www.livewellandflourish.com

Mark From PodcastBranding.co https://www.resourcefuldesigner.com/ 

Ralph From Ask Ralph Show (Personal Finance from a Christian Perspective) https://www.askralphpodcast.com 

Books Mentioned

Old Man's War https://amzn.to/3zfJ6ru

Bird by Bird https://amzn.to/45zUB9p 

Crucial Conversations

Why are reaction videos so popular? I mean, I can watch or listen to something and have my own reaction? Today I tie this into podcasting and how sharing your opinion can help you build your community. 

I play clips from a show I like, one that drives me nuts, and one that will potentially offend you as it deals with pronouns (which is the whole point - how does it make you feel). 

I also talk about brand safety and how it's not working, and maybe we shouldn't worry about it.

Join the School of Podcasting Community Risk-Free

Are you looking to start your podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription. 

Got Feedback On This Episode?

I'd love to hear what you thought about this episode. If you have a minute or two, it's less than 5 questions and works great on your phone or computer. 

Share Your Thoughts

 Mentioned In This Episode

Join the School of Podcasting Community

Profit From Your Podcast Book

In and Around Podcasting

Media Round Table

TalkTV Julia Hartley-Brewer

Sounds Profitable Podcasting is the Safest Bet

Dave and Danny Brown on Ask the Podcast Coach

Power of Podcasting Network

Distorted View Daily

Dave's YouTube Channel

Dave's Podcasting Newsletter

Buy Dave a Coffee

Put Dave In Your Pocket

Where Will Dave Be?

Question of the Month

How do you grow your audience? I hear this every day in every Facebook group. It starts with your content. It can't be good. It can't be great. I needs to be WOW content that your audience HAS to share. Today we talk about the ingredients that make up wow content from the book Platform: Get Noticed in a Noisy World by Michael Hyatt. 

I also talk about what GOOGLE thinks is good and what stops us from making WOW content. 

Join the School of Podcasting Community Risk-Free

Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription. 

Got Feedback On This Episode?

I'd love to hear what you thought about this episode. If you have a minute or two, it's less than 5 questions and works great on your phone or computer. 

Share Your Thoughts

Mentioned In This Episode

Join the School of Podcasting Community

Platform: Get Noticed in a Noisy World

Fly on the Wall With Dana Carvey, David Spade, and Jerry Seinfeld https://www.youtube.com/watch?v=pOLgAFeC9jg

Tom Webster Podcast Movement Keynote https://youtu.be/Ggy6Bs1FsLI?si=7QD1jz4YSzq07gB7 

Rick Beato and Jim Barner Make Good Records https://youtu.be/klxif5McurI?si=HhcofEqxzICmjGd4&t=1313

Sting on Rock Beato https://www.youtube.com/watch?v=hkrWxHEnlEs

Profit From Your Podcast Book

Power of Podcasting Network

Dave's YouTube Channel

Dave's Podcasting Newsletter

Buy Dave a Coffee

Today, we're thrilled to have Matt Cundill of the Sound Off Podcast as our guest. With over 25 years of experience in radio and having embarked on his podcasting journey back in 2016, Matt has reached an incredible milestone with his Sound Off podcast hitting 400 episodes.

In this conversation, we delve into his early challenges, the critical importance of consistency, and the impact of evolving podcasting technology. Matt also shares his insights on hosting platforms, scheduling tools, and the art of podcast interviews. From discussing the differences between traditional radio and podcasting to navigating sponsorships and creative content integration, this episode is packed with valuable tips for budding podcasters.

We'll also touch on the growing role of AI in voice acting, the importance of artwork and video in engaging listeners, and the benefits of podcast transcriptions. Plus, learn about Matt’s podcast network and his unique approach to fostering a community of podcasters through cross promos and collaborative efforts.

Check out Matt's conversation with Dave on episode 400 at https://www.soundoffpodcast.com/dave-jackson 

Podcast Superfriends

You May Also Like (Podcast Recommendations)

Matt on Facebook

Matt on Linkedin

Matt on Twitter/X

Matt on Instagram

Matt's Podcasting 2.0 Voice Overs

Join the School of Podcasting Community Risk-Free

Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

QUESTION OF THE MONTH

Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website.

Leave Your Answer at 

In this episode, we look at how podcasters use YouTube to enhance your podcast. I asked: A) Are you not using YouTube at all?

B) Are you creating static videos?

C) Are you creating full videos?

I also talk about a way to find more content using YouTube even if you're not making videos. 

Join the School of Podcasting Community Risk-Free

Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.

Chapter Markers:

00:01:15 - Opening  00:01:15 - People HAVING to Do YouTube? 00:02:04 - How Are You Using YouTube? 00:02:30 - Dan - Based On A True Story  https://www.basedonatruestorypodcast.com/  00:05:17 - Max - Aviation News talk https://aviationnewstalk.com/  00:07:37 - Craig Ingles Podcast https://www.inglespodcast.com/  00:09:15 - Kim - Pharmacists Podcast / Perrysburg  https://www.thepharmacistsvoice.com 

https://www.perrysburgpodcast.com  00:11:34 - Zo - Backlook Cinema https://www.backlookcinema.com/  00:13:30 - Mark - Markvinet.com https://www.markvinet.com  00:14:49 - Ralp - Ask Ralph Podcast (Finance) https://www.askralphpodcast.com/  00:16:06 - Bryan Relaxed Male https://www.relaxedmale.com/  00:17:17 - Paul - Pass ACLS https://passacls.com/  00:18:52 - Rich - Two Grumpy Vets and a Dude https://www.twogrumpyvets.com/  00:20:36 - Join the School of Podcasting https://www.schoolofpodcasting.com/listener  00:21:37 - Your Podcast Website https://www.yourpodcastwebsite.com  00:21:55 - Ronnie - Dancing is Forbidden https://www.dancingisforbidden.com/  00:24:46 - Todd - Guardian Downcast https://www.guardiandowncast.com/  00:28:07 - Tim - Create Art Podcast https://createartpodcast.com/ 

https://www.findapodcastabout.xyz  00:31:25 - Dave - Walking is Fitness https://walkingisfitness.com/  00:33:27 - York - Welcome to Eartch Stories  https://welcometoearthstories.com/  00:36:05 - Dave's Thoughts 00:37:30 - Check Consumption Rate 00:39:55 - Using YouTube To Check What Topics are Popular 00:41:44 - Question of the Month  https://www.schoolofpodcasting.com/question  00:42:43 - Live Appearances