The 80/20 Principle

The 80/20 Principle podcast is hosted by Ernie Svenson.

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Latest Episodes

282: Sensible & Satisfying Productivity (with David Sparks)

282: Sensible & Satisfying Productivity (with David Sparks)

How can you be more productive and enjoy doing so? Merely checking off boxes on a To-Do list isn't the answer. Attorney David Sparks has the best answer I've come across, and he explains it very well.

David is exceptionally productive in juggling a mind-boggling number of responsibilities. Listen and learn David's incredible secrets to being productive in a way that enables you to accomplish a lot while feeling good (and not stressed).

In this episode, you will hear:

  • Productivity tips for attorneys
  • Productivity and prioritization in modern life
  • Finding meaning and accountability
  • Finding purpose and productivity
  • Productivity and time management for lawyers

Resources from this Episode

 General Resources


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

 

281: The 5 Biggest Mistakes in Using Technology (and How to Avoid Them)

281: The 5 Biggest Mistakes in Using Technology (and How to Avoid Them)

 As we all know, modern technology can create powerful leverage in any business. Unfortunately, it's complex and rapidly changing, which creates big challenges—especially for lawyers.

Most lawyers lack the instincts to know what to focus on and prioritize, so they often make big mistakes when using technology. Fortunately, the five biggest mistakes can be avoided if you know what they are and how to avoid them. Listen and find out how.

In this episode, you will hear:

  • Avoiding lawyer technology adoption mistakes
  • Avoiding technology mistakes in law
  • Leveraging technology for maximum success
  • Outsourcing receptionist services with Smith AI
  • Cost-effective tech consultation for lawyers

Resources from this Episode

- Jared Correia (Red Cave Legal) for advice on practice management software: https://redcavelegal.com/about/ 

https://redcavelegal.com/ 

- Otter.ai (best meeting transcription tool using AI) - https://otter.ai/referrals/7V69G9OV 

- My Top Tech Tools Guide for Lawyers - https://frictionless-lawyering.craft.me/Top-Tech-Tools 

- Check out my Inner Circle (for useful discussions about tech tools recommended for lawyers) - https://ernietheattorney.net/inner-circle-community/ 

- Check out my Law Practice Assessment if you want specific recommendations for improving based on the technology you're using in your practice - https://law-practice-assessment.scoreapp.com/p/podcast

General Resources


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

 

280: Update on Generative AI Chatbots & How Lawyers Can Use Them Safely

280: Update on Generative AI Chatbots & How Lawyers Can Use Them Safely

 AI Chatbots powered by GPT-4 technology are improving rapidly so the opportunities are expanding for lawyers who want to leverage this to improve aspects of their practices. But which GPT4 chatbots are best? And what are the best opportunities for using them in your practice? That's what we'll cover in this episode.

In this episode, you will hear:

  • The emergence of generative AI chatbots and their implications for the legal industry
  • Maximizing the features of advanced AI writing models
  • The use of RAG and proprietary data to mitigate AI “hallucinations” 
  • Strategic use of AI for ideation and Grammarly for writing
  • More ways to think about implementing AI effectively

Resources from this Episode

General Resources


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

 

279: LinkedIn Networking: How to

279: LinkedIn Networking: How to "Work the Room"

 LinkedIn is a goldmine for professional referrals. Think of it as a 24-hour networking event that runs 365 days a year.  You can "attend" asynchronously and easily generate new referrals without spending a lot of time "working the room.”

In this episode, you will hear:

  • 24/7 receptionist and chatbot services
  • Unlocking LinkedIn's potential
  • Crafting effective taglines for lawyers
  • Optimizing LinkedIn profile for SEO
  • Leveraging linkedin for networking success 

Resources from this Episode

General Resources


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

 

278: How to Get More Out of Podcasts You Listen to (Snipd)

278: How to Get More Out of Podcasts You Listen to (Snipd)

Podcasts are valuable troves of knowledge. And yet it's notoriously challenging to capture insights and take notes on things you want to remember.

But now there's a magic solution that you'll definitely appreciate knowing about that you'll learn all about in this episode.

In this episode, you will hear:

  • Leveraging podcasts for professional growth
  • Essential features for podcast listening
  • Features and benefits of Snipd app
  • Leveraging 80/20 Principle for success

Resources from this Episode

 General Resources


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

 

277: Traction Business Coaching for Law Firms (w/ Kellam Parks)

277: Traction Business Coaching for Law Firms (w/ Kellam Parks)

In this episode, you'll learn how a Virginia lawyer found the best business coach to help his firm implement principles from the popular book “Traction” (by Gino Wickman). Listen as Kellam Parks shares the process he used to research and vet candidates, and why he says the decision to hire a coach was "transformative." He also explains exactly why the principles in Traction are so helpful in growing a modern law practice.

In this episode, you will hear:

  • The benefits of applying the business book "Traction" to law practices
  • Some challenges traditional law firms face
  • Understanding the concept of Entrepreneurial Operating System (EOS)
  • The challenges and benefits of coaching for solo lawyers
  • Implementing EOS and finding the right coach
  • The importance of generosity as a core value

Resources from this Episode

- Stephanie Everett (the coach Kellam hired)

- Lawyerist Labs (group coaching program)

- Melissa Shanahan (Velocity Work)

- Trillion Dollar Coach: The Leadership Handbook of Silicon Valley’s Bill Campbell (business coach to Steve Jobs and Eric Schmidt)

- Charlie Munger's Psychology of Human Misjudgment

- The Moment, podcast by Brian Koppleman (creator of Showtime's Billions)

- Traction: Get a Grip on Your Business, by Gino Wickman

- Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable, by Michael Morse

- The Go-Giver: A Little Story About a Powerful Business Idea, by Bob Burg

General Resources


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

 

276: Privacy vs Security: Top Tips to Avoid Hackers

276: Privacy vs Security: Top Tips to Avoid Hackers

Hackers repeatedly use the same common ploys to fool most people most easily. Avoid becoming a victim by learning about these ploys and by using a tech tool that too many people do not know about (or use if they do know). In this episode, you'll learn about six excellent recommendations the AARP believes can protect people online. And learn more about the one that's most beneficial for everyone who uses the Internet via computer, tablet device, or smartphone.

In this episode, you will hear:

  • Technology in efficient law practices

  • The importance of automated scheduling

  • The benefits of implementing a consultation fee

  • Using the 80/20 principle to leverage your practice

Resources from this Episode

General Resources


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to Our Sponsors

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.comLet them know we sent you.

275: Frictionless Scheduling (with Calendly, etc.)

275: Frictionless Scheduling (with Calendly, etc.)

Traditional ways of scheduling appointments have too much friction, so lawyers should now adopt automated scheduling technology like that offered by Calendly. When you use this type of tool, you'll be able to do more deep work without being bogged down with scheduling appointments or getting interrupted during peak work time.

In this episode, you'll learn exactly why automated scheduling will help you save time and avoid frustration. And you'll learn how to optimize it for your practice.

In this episode, you will hear:

  • Embracing tech for law practice efficiency: using Loom and Calendly
  • Valuing time with pre-consultation fees and streamlined scheduling
  • Integrations boosting productivity: Calendly with Zoom/ConvertKit
  • AI's future role in enhancing automated scheduling
  • Next episode teaser: Cybersecurity in tech-empowered law practices

Resources from this Episode

General Resources

 


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to My Sponsor

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

 

274: The Year of Ninja Lawyering

274: The Year of Ninja Lawyering

The year 2024 is the year of Ninja Lawyering for solo and small firm lawyers who want frictionless efficiency, financial freedom, and flexibility to work less and enjoy life more. The key is leveraging technology strategically by focusing on a few key tools, the first of which we'll discuss in this episode. If you start using this tool, your practice will start to transform itself in mind-boggling ways.

In this episode, you will hear:

  • Introduction to Ninja Lawyering: Strategies for solo and small law firm efficiency using technology and the 80/20 principle.
  • Exploration of 12 transformative tools for legal practice: Loom, ConvertKit, ChatGPT, and others.
  • Deep dive into Loom for effective asynchronous video communication to reduce meetings and misunderstandings.
  • Leveraging the 80/20 principle for maximizing outcomes with minimal resource investment in legal practices.
  • Tips for adopting technology strategically: using free trials, focusing on one tool at a time, and seeking personalized guidance.
  • Recommendations for outsourcing phone answering services and using private attorney networks for referrals.
  • The importance of actively using the tools discussed for genuine improvement in legal practice efficiency.

Resources from this Episode

General Resources


Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Thanks to Our Sponsors

Smith.ai

Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you’re hiring well-trained, friendly receptionists who can respond to callers in English or Spanish.

If there’s one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of.

Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000).

And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai.

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.comLet them know we sent you.

Bio of The 80/20 Principle

 The 80/20 Principle podcast is hosted by Ernie Svenson and offers in-depth discussions on modern law practice management. Listeners can explore topics such as automation, remote work, outsourcing, and the application of the 80/20 principle to maximize return on investment with minimal time, money, or energy investment.

Through regular interviews with solo and small firm lawyers, business consultants, and marketing professionals, this podcast provides valuable insights into identifying and capitalizing on opportunities for significant improvement. By adopting better systems, leveraging automation, and embracing remote work, legal professionals can enhance their practice's efficiency and productivity.

With a focus on the 80/20 principle, which emphasizes that 80% of results come from 20% of efforts, The 80/20 Principle podcast guides listeners in prioritizing impactful tasks and making strategic decisions to drive growth and success. By learning from industry experts and understanding the latest trends in law practice management, professionals can spot vital opportunities and implement changes that yield substantial improvements.

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