Scale Your Sales Podcast

The Scale Your Sales Podcast, hosted by Janice B Gordon.

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Latest Episodes

#298 Paul Fuller - Elevating Sales Teams Through Human Intelligence and AI

#298 Paul Fuller - Elevating Sales Teams Through Human Intelligence and AI

In this weeks' Scale Your Sales Podcast episode, my guest is Paul Fuller.

 

Paul's mission is to help others shine bright with the gifts they have been given. He is the CRO of Membrain, a CRM company focused on elevating the sales profession.

 

In today's episode of Scale Your Sales podcast, Paul shares why intuitive judgment, emotional connection, and authentic leadership remain essential—even as organizations increase their investment in AI. Offering practical guidance for CEOs and sales leaders, the conversation examines how to build high-performing teams through strong culture, people development, and thoughtful use of technology. They also discuss balancing financial goals with human fulfillment and establishing a clear roadmap for sales success through 2026.

 

Welcome to Scale Your Sales Podcast, Paul Fuller.

 

 

Timestamps:

00:00 AI and Human Foundations

04:25 AI Adoption: Focus Amid Uncertainty

08:28 Leadership in Evolving Organizations

11:37 Balancing Leadership and Performance Goals

15:16 Alignment Drives Success

18:44 Empowering Teams for Strategic Growth

21:43 Retrench, Focus, and Grow

25:17 Shine Bright Through Darkness

27:23 Transforming Sales, Transforming Lives

 

https://www.linkedin.com/in/psfuller/

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/janice-b-gordon/

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog: https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSales

 

And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

#297 Tue Sottrup - How Technology and Empathy Transform Customer Experience

#297 Tue Sottrup - How Technology and Empathy Transform Customer Experience

In this weeks' Scale Your Sales Podcast episode, my guest is Tue Sottrup.

 

With over 20 years of experience in customer service, I am driven by my passion for providing exceptional customer experiences. My expertise lies in the intersection of technology and customer-centricity, and I am proud to hold the Certified Customer Experience Professional (CCXP) credential from the Customer Experience Professionals Association (CXPA).

 

In today's episode of Scale Your Sales podcast, Tue shares about balancing AI and automation with genuine human connection in customer service. He told his insights from over 20 years in the field, discussing how organizations can enhance efficiency without losing empathy, the evolving role of service teams, and where chatbots support—or hinder—the customer journey. This conversation offers practical guidance for leaders committed to building trust, improving service performance, and delivering truly customer-centric experiences.

 

Welcome to Scale Your Sales Podcast, Tue Sottrup.

 

 

Timestamps:

00:00 Human Connection in Sales Tech

05:10 AI Empowering Smarter Customer Service

07:46 AI Enhances Performance Evaluation

12:19 Evolving Customer Support Expectations

15:49 Customer Service Efficiency Insights

17:47 AI Bots vs Human Empathy

21:07 Leadership Listening to Customers

24:54 Focus on Retaining Customers

 

 

https://www.linkedin.com/in/tuesottrup/

https://x.com/tuesottrup

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/janice-b-gordon/

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog: https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSales

 

And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

#296 Michelle Kim - Leading with Curiosity: Flexible Sales Strategy in the Age of AI

#296 Michelle Kim - Leading with Curiosity: Flexible Sales Strategy in the Age of AI

In this weeks' Scale Your Sales Podcast episode, my guest is Michelle Kim.

 

She is a marketing leader with 20+ years scaling growth at FlutterFlow, Pantastic, Amplitude, and Okta (through IPO). She excel at building high-performance teams, driving demand, and shaping categories also to advisor for startups across stages. Board Member at Women in Revenue and leader at GTM Leader Society, fostering connection and thought leadership among executives.

 

In today's episode of Scale Your Sales podcast, Michelle shares her expertise in scaling organizations through rapid change and the evolving world of AI. She discusses why curiosity and strategic questioning are essential for modern leaders and how adaptability, customer focus, and seamless buyer experiences drive success. This insightful conversation offers practical guidance for leaders looking to inspire growth and thrive through change.

 

Welcome to Scale Your Sales Podcast, Michelle Kim.

 

 

Timestamps:

00:00 The Superpower of Good Questions

04:13 Custom Strategies Over Playbooks

06:45 Curiosity: Key to Success

10:16 Customer Understanding Drives Success

12:56 Informed Buyers Shape First Calls

18:32 Metrics-Driven Funnel Optimization

22:33 Change Brings Discomfort, Opportunity

24:26 Amplifying Teams and Outcomes

27:15 Ask Better Questions for Answers

 

https://www.linkedin.com/in/michellejeankim/

https://x.com/michellejeank

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/janice-b-gordon/

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog: https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSales

 

And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

#295 Kelley Hippler - People Centered Leadership Driving Sales Success

#295 Kelley Hippler - People Centered Leadership Driving Sales Success

In this weeks' Scale Your Sales Podcast episode, my guest is Kelly Hippler.

 

Kelley is a seasoned Chief Revenue Officer who served global CSO at Forrester Research and is currently CRO at Briefly Legal. She specializes in driving sustainable revenue growth and transforming organizations. She is a strategic, data-driven, people-first leader committed to achieving challenging goals through thoughtful planning, relentless execution, and clear communication.

 

In today's episode of Scale Your Sales podcast, Kelley shares how prioritizing employee well-being and development fosters trust, loyalty, and stronger customer relationships. She underscores the importance of understanding team dynamics and customer experience before shaping strategy, and how often-overlooked practices—such as coaching front-line managers and gathering qualitative feedback—can drive lasting success. Janice and Kelley also challenge the "growth at all costs" mindset, exploring how data and AI can empower productivity when applied thoughtfully.

 

Welcome to Scale Your Sales Podcast, Kelly Hippler.

 

 

Timestamps:

00:00 People-Centric Sales Leadership

03:07 Sales Leaders Face Tenure Pressure

09:14 Sales Strategy: Data-Driven Planning

11:26 Boosting Sales Productivity with Strategic Planning

14:06 Importance of Training Sales Managers

16:58 Revamping Sales Promotion Culture

21:07 AI: Enhancing, Not Replacing, Teams

23:30 AI: Enabler, Not Threat

29:40 Employee Feedback Fuels Sustainable Growth

30:57 Inspiring Leadership at Forrester

 

https://www.linkedin.com/in/kelley-hippler/

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/janice-b-gordon/

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog: https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSales

 

And more!

 

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

#294 Janice B Gordon - 6 Years Anniversary: Impactful Journey with Scale Your Sales

#294 Janice B Gordon - 6 Years Anniversary: Impactful Journey with Scale Your Sales

🎉 Welcome to a special anniversary edition of the Scale Your Sales Podcast! 🎙️

 

I'm Janice B. Gordon, your Customer Growth Expert, and today we're celebrating 6 years of thought-provoking conversations, powerful lessons, and amplifying underrepresented voices in sales.

 

Since 2019, our mission has been to create visibility for diverse leaders—especially women and people of color—while sharing strategies that drive real, sustainable B2B growth. 🌍

 

In this episode, I reflect on our journey, revisit standout guest moments, and explore the future of the podcast. 💡

 

👉 Now, I'd love to hear from YOU:
💬 Which episode has been the most brilliant or impactful for you?
🤔 Should I continue this journey, or is it time to shift the podcast into something new?

 

Your feedback will help shape what's next. 🚀 So drop a comment, share this episode, and let's continue scaling your sales—together!

 

 

Timestamps:

00:00 Scaling Sales with Leadership Excellence

05:42 Revenue Growth and Strategy Insights

09:19 Rethinking Sales Culture

13:37 Podcast Future: Continue or Evolve?

14:44 Podcast Direction: Seeking Your Input

18:31 Scale Your Sales Podcast Access

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/janice-b-gordon/

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog: https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSales

 

And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

#293 Nwamaka Udenigwe - Building Competitive Edge with Community-Led Growth and AI in Modern Sales

#293 Nwamaka Udenigwe - Building Competitive Edge with Community-Led Growth and AI in Modern Sales

In this weeks' Scale Your Sales Podcast episode, my guest is Nwamaka Udenigwe.

 

Nwamaka Udenigwe is a Commercial Strategist and Sales Architect helping organizations lead grassroots-to-scale sales transformation. I build sustainable revenue systems, optimize sales structures, and design go-to-market strategies that deliver results. I don't just create strategy — I help implement what it takes to grow.

 

In today's episode of Scale Your Sales podcast, Nwamaka examines how customer-led and community-driven models give sales organizations a competitive edge by embedding the customer's voice into processes, strengthening trust, and enabling scale. Nwamaka shares insights from leading sales across Sub-Saharan Africa, alongside the growing role of AI in personalization, decision-making, and adaptability.

 

Welcome to Scale Your Sales Podcast, Nwamaka Udenigwe.

 

 

Timestamps:

00:00 AI's Impact on Sales Dynamics

04:04 Strengthening Communities Through Digital Platforms

08:57 Balancing Customer Experience and Platform Goals

11:37 Turning Customers into Advocates

14:29 Building Diverse Community Ecosystems

19:53 AI Revolutionizing Sales Industry

22:10 AI Enhancing Customer Experience Insights

25:40 Africa's Rapid AI Adoption

28:47 Enhancing Sales Through Training Tools

32:12 Share Your iTunes Review

 

 

https://www.linkedin.com/in/nwamakaudenigwe/ 

https://x.com/udenigwenwamaka?s=21

https://www.instagram.com/nwamakaudenigwe

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/janice-b-gordon/

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog: https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSales

 

And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

#292 Nwamaka Udenigwe - How Community, Digital Tools, and Systems Fuel Woman-Led Sales Growth in Sub-Saharan Africa

#292 Nwamaka Udenigwe - How Community, Digital Tools, and Systems Fuel Woman-Led Sales Growth in Sub-Saharan Africa

In this weeks' Scale Your Sales Podcast episode, my guest is Nwamaka Udenigwe.

 

I am Nwamaka Udenigwe, a Commercial Strategist and Sales Architect helping organizations lead grassroots-to-scale sales transformation. I build sustainable revenue systems, optimize sales structures, and design go-to-market strategies that deliver results. I don't just create strategy — I help implement what it takes to grow.

 

In today's episode of Scale Your Sales podcast, Nwamaka shares her journey from selling bead jewelry and cakes to building a successful sales career across insurance, pharmaceuticals, and direct selling in Nigeria and sub-Saharan Africa. She discusses blending Nordic operational systems with Nigeria's entrepreneurial energy to empower women through digital D2C models. Nwamaka outlines how AI chatbots and innovative onboarding systems are transforming engagement and solving major sales challenges, while emphasizing the power of community, trust, and personal development. This insightful conversation with Janice highlights practical strategies for scalable success and the vital role of intentional systems in driving growth.

 

Welcome to Scale Your Sales Podcast, Nwamaka Udenigwe.

 

 

Timestamps:

00:00 Microbiologist's Journey into Sales

05:53 Career Journey in Sales Leadership

08:34 Nordic Approach in Nigerian Entrepreneurship

13:33 Empowering Women Through Community Building

15:15 Transformative Community-Led Growth

20:45 Empowering Women for Wider Impact

22:56 AI Chatbots Revolutionize Bar Communication

24:50 Streamlined Self-Paced Onboarding Process

27:56 90-Day Onboarding Success Framework

32:54 Essential Structures for Success

35:01 Sales Assessment and Roadmap Creation

 

 

https://www.linkedin.com/in/nwamakaudenigwe/  

https://x.com/udenigwenwamaka?s=21

https://www.instagram.com/nwamakaudenigwe

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/janice-b-gordon/

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog: https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSales

 

And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

#291 Monica Stewart - Scaling from 1 million to 10 million ARR is So Much Harder

#291 Monica Stewart - Scaling from 1 million to 10 million ARR is So Much Harder

In this weeks' Scale Your Sales Podcast episode, my guest is Monica Stewart.

 

Monica is a transformational GTM Consultant with 15+ years of experience, empowers B2B startup founders to achieve sustainable success on the journey from $1-$10M ARR.

 

In today's episode of Scale Your Sales podcast, Monica shares valuable insights on why the jump from $1M to $10M in annual recurring revenue is more challenging than many anticipate. She outlines the critical stages of growth, the risks of scaling too soon, and the importance of staying focused on proven strategies. Monica also emphasizes the need for strong alignment between product, marketing, and sales, while offering practical advice on benchmarking, system scalability, and making the right hiring decisions—particularly when considering candidates from larger organizations.

 

Welcome to Scale Your Sales Podcast, Monica Stewart.

 

 

Timestamps:

00:00 Startup Growth Challenges

05:20 Understanding Go-to-Market Strategy Components

07:22 Optimizing Sales Funnel Efficiency

09:33 Optimizing Team Performance & Growth

15:23 Adaptive Startup Development Strategy

18:34 Adapting Strategies for Modern Success

22:32 Prioritize Customer Success for Growth

23:54 Optimizing Customer Retention Cycle

26:57 Prioritize Buyer Experience

32:25 Crucial: Benchmark Job Requirements

 

 

https://www.linkedin.com/in/monica-stewart/

https://www.instagram.com/monicastewartsales/

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

LinkedIn: https://www.linkedin.com/janice-b-gordon/

Twitter: https://twitter.com/JaniceBGordon

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

More on the blog: https://scaleyoursales.co.uk/blog

Instagram: https://www.instagram.com/janicebgordon

Facebook: https://www.facebook.com/ScaleYourSales

And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

#290 Leeron Yahalomi - Transforming Customer Success Leadership with AI and Data-Driven Decisions

#290 Leeron Yahalomi - Transforming Customer Success Leadership with AI and Data-Driven Decisions

In this weeks' Scale Your Sales Podcast episode, my guest is Leeron Yahalomi.

 

Previously, she was a Head of Customer Success at Regie.ai. LeeRon Yahalomi is a GTM leader passionate about blending AI innovation with human insight. With deep experience in building teams and scaling post-sale operations, she's known for turning customer value into business growth.

 

In today's episode of Scale Your Sales podcast, Janice speaks with Leeron, they explore how AI is transforming post-sales operations, why customer success must evolve into a revenue-driving function, and how leaders can build trust, inclusion, and data-driven strategies in today's hybrid world. Leeron also shares why curiosity, authenticity, and asking the right questions are key to leading high-performing, empowered teams.

 

Welcome to Scale Your Sales Podcast, Leeron Yahalomi.

 

 

Timestamps:

00:00 Embracing AI: The Next Wave

06:09 AI Call Notes for Workforce Efficiency

08:01 Reframing Work: Start Where They Are

12:25 Strategic Planning and Resource Request

14:56 Sales as Discovery Art

17:25 Customer Success Drives Future Sales

22:07 Customer Engagement Defines Company Perception

23:32 Data-Driven Customer Insight Process

27:22 Empowered Women's Presence

 

 

https://www.linkedin.com/in/leeron-yahalomi-1b066819/

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

LinkedIn: https://www.linkedin.com/janice-b-gordon/

 

Twitter: https://twitter.com/JaniceBGordon

 

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

 

More on the blog: https://scaleyoursales.co.uk/blog

 

Instagram: https://www.instagram.com/janicebgordon

 

Facebook: https://www.facebook.com/ScaleYourSales

 

And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

Bio of Scale Your Sales Podcast

The Scale Your Sales Podcast, hosted by Janice B Gordon, is a show designed for enterprising CEOs, Chief Revenue Officers (CROs), and Sales Leaders. 
With a focus on accelerating sales revenue and driving customer growth, this podcast brings together successful CEOs and revenue-generating executives for insightful discussions.

In each episode, Janice B Gordon engages with guests to explore their unique personalities, expertise, and strategies for scaling sales. Listeners gain valuable insights into the challenges and triumphs of scaling a sales organization, as well as strategies for expanding customer relationships and leveraging lessons learned.

The Scale Your Sales Podcast serves as a valuable resource for CEOs and sales leaders seeking to enhance their sales performance and drive revenue growth.

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